1. Never price what you do so low that you resent doing it or serving the customer paying the low price. You’d both be better off if you didn’t do business together in the first place.

2. When you’re most certain of how something HAS to be done, it’s the right time to think of another way to accomplish it.

3. If you have limited time with people, give them big ideas. Don’t bog them down in little details.

4. I came home from working out one night this week to find a former employee of mine had dropped off her very special pumpkin bread for us. That just jumped to the top of my measures of employee loyalty!

5. If your blog posts aren’t any longer than tweets, maybe you should look at cutting back on your blogging.

6. It’s a gift to be able to know when you are being an idiot and do something about it. It sucks when you’re “not sure” and you “can’t.”

7. We live in a world where a public apology now seems to count for more than a personal, private apology. That is a completely mistaken belief.

8. The holidays will make some people do some pretty unusual things. How about not using the holidays as your excuse for change, and just doing what you know you need to do anyway?

9. I heard a commercial for Downs, KS last week. The tagline was, “Experience Downs this Christmas.” Somebody needed to stop that before it hit the airwaves.

10. Here are 3 things which aren’t valid local news: 1. Shopping. 2. The results of the local station’s network’s reality TV show. 3. Its news anchor’s daughter getting married.

11. The dark side of cloud computing? When the clouds have rain in them or suddenly disappear, you’re screwed.

12. Somebody tweeted that November 24 was Celebrate Your Unique Talent Day. I replied that my unique talent is ignoring quirky holidays.

13. You may not get to keep all your progress, but you also don’t have to stay mired in all your setbacks!

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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7 Responses to “13 Thoughts on Tweeting, Blogging, and Local News (Along with Several on Things which Really Matter)”

  1. Karen says:

    I will give a “true that” to #1 on the list! As a beginner entrepreneur I was making the pricing mistake and was, as you stated, starting to resent my work. I made some pricing adjustments and feel much better about things.

    As for #10 on the list, I’ll second that one too! I rarely watch the news because it seems rarely do they have any!

    On another note, I was talking with a career coach the other day. I was encouraging her to blog more. She said she struggles with content, so I offered up your blog as an example to look at, telling her content comes in the day-to-day stuff and how it relates to her work

    • Mike Brown says:

      Karen – I love your early morning comments!

      The pricing too low mistake is a dangerous trap. The thought was actually inspired by a HUGE hotel chain we were staying at this week which hit our client with charges for every little thing during our several day session.

      One day we got access to a room our client was going to have anyway. I told the hotel facilities person they didn’t need to do one thing to get it ready for us, including putting linens on the bare tables. She essentially insisted they do this, so I told her to put the linens on if it would make her feel better. The charge: $75.

      During our stay, I overheard one employee tell a customer that they couldn’t do something for them at the price they were paying for our room.

      Not to say what the chain is, but hopefully the $75 along with all the other charges will keep a certain high-profile heiress (and her slightly less high-profile sister) in enough purses that she won’t (by accident) have to carry around drugs that belong to other people : )



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