At the gym recently, I was reading closed captioning for Maria Bartiromo’s CNBC show “The Business of Innovation.

The conversation turned to small innovations – the idea that many (maybe most) innovation efforts wind up creating a string of “singles,” with few “home runs.” It was a great reminder from the show’s experts that there’s value in an ongoing innovation effort yielding a steady stream of modest, directionally correct improvements that add up over time.

While it’s probably unrealistic to think you can create one big innovation success after another, repeated small advances can ideally set you up for major breakthroughs!


I’ve just finished my new e-book, Taking the NO Out of InNOvation.” It covers techniques to create and reinforce the breadth of perspectives necessary to foster innovative thinking.

If you’d like a free copy, email me at [email protected] and I’ll send you the pdf along with getting you signed up to receive the Brainzooming blog (the companion to the mikebrownspeaks blog) via email or RSS feed if you don’t do so already.

Looking forward to getting your reactions to this new work plus your comments on the poll running on the upper left of the blog!

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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