Exploring Twitter has been part of early changes in my 2009 online strategy. Getting exposed to interesting ideas has been one of the advantages so far. Here’s a re-presentation of quotes and links that reflect Brainzooming-oriented perspectives.
Get your clicking finger ready and head off to the web to see as many of these interesting points and people as you’d like. Have fun, and follow me on Twitter at www.twitter.com/mikebrown!
THOUGHTS & QUOTES FROM OTHERS
- “Once dust settles from layoffs, we will see a surge of startups and innovation in 2009/10-what greatness lies ahead?” @amckinnis
- “Trying to get people to realize that innovation & transformation doesn’t come from doing what you are currently doing better” @robstoltz
- “I agree. I also think that working under constraints encourages creativity and innovation.” @TaraAgacayak: @doshdosh
- “The metal Slurpee straw may be the greatest beverage intake innovation in the history of beverages.” @emily_l_f
- “Right now, you could be grinning. Why aren’t you?” @DesignPepper
- “Strategy is the art of sacrifice.” @bbhlabs “What won’t you do?” may be toughest question to answer.
- “Always question the status quo. Complacency is no one’s friend.” Great thought for the day! @BethHarte
THOUGHTS & QUOTES FROM ME
- Just posted business growth tip (listen, adapt & deliver) on @smallbiztrends at http://adjix.com/2hp4
- Posted “7 Tips for Marketing in Tough Times” on Business Exchange. http://tinyurl.com/77uhte Thnx @michaelgass for pointing out this list.
- Best co-worker quote this week: “Things are always better with collaboration.” So true! http://tinyurl.com/a3uk9x
- Priest @ mass: “My 100 yr old aunt can’t believe how times flies. She can’t find time to get everything done!” That’s a wonderful life.
- Innovation = A fundamental, valuable improvement relative to the status quo. reply to @stonepayton
- Great Cust Exp-KCI airport parking attendant said, “Welcome home” at end of transaction! She didn’t have to, so it really stands out!
- Dan Hesse in Central Park – Sprint TV Commercial – “Are those snowflakes with all the leaves on the trees?”
- Not sure who said it: “When life hands you lemons, make lemonade. When life hands you gators, make gatorade.”
- “My Generation” by The Who on a Pepsi TV ad? Used to be you’d have to wait until the Super Bowl to see pop culture go that far off track!
SURF’S UP – LINKS WORTH FOLLOWING
- @HarvardBiz on “How to Think Strategically” http://tinyurl.com/8s5djv Strategic Thinking=Focus on what matters w/insight & innovation.
- Cool presentation style @TedTALKS -cartoonist Scott McCloud from 2005 Ted http://tinyurl.com/8e59v5
- @glcuccureddu… 56 reasons corp innovation efforts fails – http://adjix.com/ajpe
- @TheTeliosGroup-T.H.C.Anderson w/Seth Godin on Mkt Rsrch http://tinyurl.com/8d5mrt “Market research has to deliver practical home runs”
- Importance of stories from @chrisbrogan http://tinyurl.com/9de7uv – Another great post for communicators.
- 5 Business Mistakes You May Not Realize http://tinyurl.com/7vecau
- Adaptability? When flaws arise, LV bldg stops @ 28 flrs vs. 49 http://tinyurl.com/9kugjz
- WSJ Numbers Guy on unusual NFL Scores (i.e., 11-10 & 23-11) http://tinyurl.com/82adgn
- Read @kevinfullerton blog-says it’s for students, but really for anybody working on a career! http://www.springboard501.blogspot.com/
- US News-50 Ways to Improve Ur Life in 09 http://tinyurl.com/39auer
- Whirlpool Innovation http://tinyurl.com/97m9cl
- @heathermcgowan innovation predictions: http://tinyurl.com/97wnqn
- @leeodden: According 2 the McKinsey Quarterly, the key 2 recession marketing this time is reprioritization: http://bit.ly/SsLr
When starting the blog, however, Kathryn Lorenzen, a wonderful career coach (trust me – contact her), suggested diving in more aggressively before understanding everything about blogging. Great advice, and much of Brainzooming is about approaches to do that more.
One way I’ve become comfortable with the idea is being more open to noticing and following “hints” placed in front of me and acting on them.
Follow that Tweet – @stonepayton tweeted Saturday, January 17 on a contest to define “innovation” in less than 140 characters with a $100 prize. Sounded cool, so I wrote one (Innovation = A fundamental, valuable improvement relative to the status quo) and tweeted it Saturday, thinking that was it.
Reach Out – I considered lifting the contest idea since $100 is cheap for diverse input on Twitter to help expand understanding on a topic (i.e. “creative instigation”). That was until Stone raised the potential prize to $1000. Suddenly stealing the cheap idea involved a higher prize expectation. After tweeting Stone (jokingly) about pricing “idea thieves” out of the market, it created a tweet and email conversation about alternatives. That led to visiting each others’ blogs, LinkedIn networking, and finding Chuck Dymer as a common connection.
Keeping Up with @Macker – Throughout the week, definitions were added to IDEF140 (as it became known). @Macker seemed to have an unlimited number of definitions. Seeing that forced me to write others, including a more mathematically oriented one and another (my personal favorite) tied to “Taking the NO Out of InNOvation.”
Mounting a Campaign – When voting started Thursday, I wasn’t planning much campaigning. Then two hints surfaced – Sally Hogshead voted for entry #2, and the organizers said a modest get out of the vote campaign could mean a win. That prompted a more aggressive Twitter, blog, and email effort (including a cut and paste tweet) for votes. My dad and Jan Harness signed up for Twitter and some infrequent tweeters returned to Twitter!
What Matters Is Helping Others – Trying to win wasn’t about the eventual $200 prize. It was about learning of possibilities from new online endeavors. After discovering I won (thanks everybody that voted!), I saw Stone supports the Furniture Bank of Metro Atlanta which helps recently homeless people and others in challenging situations secure basic furniture items (i.e., bedding, sofa, etc.). That seemed like a lot more appropriate recipient for the prize money, so it went to @FBMA.
That was last week. Diving in and following hints led to “meeting” intriguing people, challenging myself to think more about innovation, introducing friends to social media, identifying a potential opportunity to work with Sally Hogshead, and helping people financially who really need it!
Thanks for the “diving in” advice Kathryn. As always, it’s been a huge help!!!
The first quote below from Matthew Arnold was on a cardboard coaster in my hotel room in Cancun, Mexico last year. It was intriguing, and I brought it back. Doing some quick research on him, uncovered a variety of intriguing quotes of his:
- “Culture is properly described as the love of perfection.”
- “For the creation of a masterwork of literature two powers must concur, the power of the man and the power of the moment, and the man is not enough without the moment.”
- “Use your gifts faithfully, and they shall be enlarged; practice what you know, and you shall attain to higher knowledge.”
- “The freethinking of one age is the common sense of the next.”
- “Greatness is a spiritual condition.”
- “To have the sense of creative activity is the great happiness and the great proof of being alive.”
I reported earlier this week on a Twitter-based contest to define the word “innovation” in 140 characters or less (i.e. the maximum length for a message on Twitter). Over the course of the week, there are several definitions I’ve supplied and now it’s time to vote on your favorites by noon EST on Friday, January 23.
Random inputs provide a great way to trigger creative thinking. But if you’re really stuck, coming up with rich random inputs may even be challenging. Arghhhhhh!
If you’re there, go to “Writer’s Window,” a website that generates random ideas to incorporate into stories, drawings, presentations or any other creative endeavor staring you in the face! Use the random idea provided, asking questions such as:
- How does the random idea fit with my situation?
- How is my situation like the random idea?
- If my situation and the random idea collided with each other, what would happen?
The combinations created should get you going in an exciting, new creative direction!
SPECIAL NOTE -Starting at Noon on 1/22/2009, you can begin voting for your favorite “innovation” definition under 140 characters long, by clicking here. I submitted these 6 possibilities:
- Innovation = Shattering the status quo into a million pieces that reform into something much better and more beneficial.
- Innovation = ((thinking randomly + borrowing liberally) / implementing successfully) * persistence * time
- Innovation = The ability of @Macker to create scads of “innovation” definitions.
- Innovation = The magic of imagining, implementing, & improving upon what’s been done before to benefit others.
- Innovation = A fundamental, valuable improvement relative to the status quo.
- Innovation = Taking NO, not for an answer, but for the inspiration to bring something beautifully new and wonderful to life.
Be sure to vote for one of mine, but only if you think it really deserves it!
Lori Schade forwarded a cool site from the Art Institute of Vancouver with a quick test to see whether you are predominantly a left (analytical, objective, quantitative) or right (perceptive, subjective, qualitative) brain thinker.
Take the test, identify your thinking strengths and weaknesses, and devise your strategy for being a whole-brain thinker, i.e. drawing on multiple, diverse thinking perspectives to address a thinking challenge.
Some people are blessed with the ability to be whole brain thinkers on their own. For the rest of us, the best strategy comes down to surrounding ourselves with people who think in different ways than we do to challenge and expand our thinking. Get started building your whole brain thinking team today!