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Creative Thinking in Summer

There are some real challenges in the summer that just aren’t that big of a deal in the winter. Still, I like summer so much more . . . It’s really hard for people to change, me included . . . I take on stuff I really shouldn’t because I know there will be learning involved, and it’s SOOOOOOO tough for me to turn down a juicy learning opportunity.

The Wall Street Journal ran a story recently about a research project conducted on 36 kids who had been DIVIDED into THREE groups. They’re granting ridiculous credibility to assuming twelve kids in a split group represent all kids . . . With some potential clients you just want to say, “Don’t pull on my ears. I know what I’m doing.” You don’t, though, because it’s rude and offensive. Which is why it fits in the first place.

Challenging Words

Sorry, but I gave up early today. I’ll do better tomorrow with my creative thinking . . . I spent two hours driving around to do shopping and errands the other day because Cyndi can’t. That’s where the missing Friday blogs posts have gone this summer . . . It’s not a healthy sign when you are boring yourself . . . Some things just aren’t meant to be . . . You try saying, “a people peculiarly his own,” fast a couple of times (Deut 7:6) . Heck, it’s a challenge to even say it slow . . . Yes, I understand you are avoiding me.

DietDPatUMKC

There’s enough to love about the QuikTrip convenience stores brand just in its crushed ice machine and 79 cent, 32 ounce drinks during the summer . . .No, don’t claim you’re getting the exercise you need through “resistance training.” Resistance training doesn’t simply involve you vehemently disagreeing, refusing to cooperate, and then not wanting to talk about it . . . This band of flies that act drunk have invaded our house. I think they want be part of our Framily plan.

Good Words

The most profound words ever written about the human condition? “I do not understand my own actions. For I do not do what I want, but I do the very thing I hate (Rom 7:15),” gets my vote  . . . The truest words ever written about what passes for a lot of business expertise these days? Teddy Roosevelt saying, “Whenever you are asked if you can do a job, tell ‘em, ‘Certainly I can!’ Then get busy and find out how to do it.” - Mike Brown

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Download the free ebook, “Taking the NO Out of InNOvation” to help you generate fantastic creative thinking and ideas! For an organizational innovation success boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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This really is a creative thinking lesson years in the making, and it couldn’t have happened any faster.

A Creative Thinking Lesson Years in the Making

tabletopFifteen years ago I saw someone fifteen years older than me do something I thought was highly unusual. In fact, I thought it was the most bizarre thing I’d ever seen.

Looking back on it . . .

Twelve years ago, it seemed silly.
Nine years ago, it seemed pathetic.
Six years ago, it seemed sad.
Three years ago, it seemed clueless.
One year ago, it seemed understandable.
Six months ago, it seemed reasonable.
Three months ago, it seemed ingenious.
Two weeks ago, it seemed like I should give it a try.
One week ago, it seemed fortunate I had seen someone do this or I’d have never thought of it.

Now, I do it daily.

If anyone younger ever sees me, they’re going to think it’s the most bizarre thing they’ve ever seen.

Before you judge something good, bad, or indifferent, attempt to understand another individual’s perspective, if you can. The challenging thing is sometimes you can’t understand their perspective, at least right now.

That’s why a creative thinking lesson may take years, so be open-minded and be patient. – Mike Brown

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Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Here’s a career success idea that can provide returns in multiple dimensions of your career: create a “Smile File” to capture good news related your career success.

What’s a Smile File?

Smile-file

A smile file is a repository of successes, congratulations, comments, feedback, and other mementos of your career. Some specific items could include:

  • Thank you notes you receive
  • Outstanding job review documents
  • Final recaps on products, services, programs, processes, and other efforts you’ve managed or contributed to meaningfully
  • Emails you receive as testimonials
  • Photos of great team performance
  • Copies of materials you’ve produced that have exceeded expectations
  • Notes and kudos from co-workers

That’s simply a starting list.

Basically anything that brings to mind a career success and brings a smile to your face when you see or remember it is fair game for your smile file.

How does a smile file help your career success?

  • When updating your resume or LinkedIn profile, these items are wonderful reminders of things to include
  • If you’re having a “I’m a fraud day,” your smile file mementos will demonstrate you really aren’t a fraud.
  • They will cheer you up on bad days
  • They can help you prepare for your next job review
  • It’s tangible evidence when people question the impact of things you are addressing in your job

It’s a simple idea, but a smile file can make all the different on a bad day when it seems you’re having anything BUT career success.

Trust me . . . it works! - Mike Brown

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.


Download the free ebook, “Taking the NO Out of InNOvation” to help you generate fantastic creative thinking and ideas! For an organizational innovation success boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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I was in Dallas delivering the closing keynote presentation on Creating Strategic Impact for the Transportation Marketing and Sales Association (TMSA) annual conference.

Based on previous experiences speaking at TMSA conferences, my plan was to avoid the stage and speak from the floor to be as close to the audience as possible.

Setting up for the Creating Strategic Impact presentation several hours early, I placed my laptop on a chair on the floor, rearranged cables, and made sure everything worked. I then unplugged the laptop to head to a breakout session.

Fake-Books

Returning later, someone had returned the cables to the stage. I pulled the cables back to the floor, hooked everything up, did a final test, and went next door to watch the awards presentation.

Returning twenty minutes later, someone had moved the entire setup back to the stage. As I finished moving the laptop back on a chair on the floor, one of the AV techs appeared. He asked why everything kept getting moved to the floor. Explaining the plan to deliver the talk, he asked if I would prefer the laptop be on a table on the floor. I said that would be great if it were not too much trouble. He said it was not; he was sure we could find a table in the service hallway.

As we were about to track down a table in the few moments before the closing keynote was to start, a female tech arrived and asked what we were doing. The male tech explained the plan and said we were going to go find a table instead of the chair I was using.

She turned around to the stage and casually asked, “Why don’t you use the table already on the stage for laptops?”

Well, that was certainly the OBVIOUS answer, but it NEVER occurred to either of us to simply move the table.

That’s because my focus was on the floor. The male AV tech’s focus was on not using the chair.

Neither of us stopped long enough to take in the whole situation and see there was a table right there – behind us. Yet someone with a completely fresh and different perspective of the situation could see the easy answer instantly.

Creating Strategic Impact if Experience Gets in the Way

What a great reminder of how an outsider can see obvious answers that insiders – those most steeped in an issue or opportunity – might never see, no matter how long they look.

Is’ an easy trap for any of us, even those of us who know better, to fall into if we miss viable options our experience prevents us from seeing.

That is why we do what we do, and one big way we add value and specialize in creating strategic impact for our clients.

Could we be of help to you as well? – Mike Brown

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Rather than hanging around here, you have my permission (as if it were needed) to visit the Creative Babble blog today. The Creative Babble blog is curated by Javier Leiva, who is a Creative Director at Running Pony Productions.

Javier has done a wonderful job of featuring interviews with advertising creatives, filmmakers, and artists on the web on how they approach creativity for their work.

Somehow I slipped through the creative professions screen, and Javier interviewed me recently about The Brainzooming Group, the blog, and our take on creativity.

I loved Javier’s interview questions since they took us into topic areas I don’t really write about here. Although as you’ll see in the interview, I talked myself into the need to start writing about some of them as opposed to keeping them part of the untold Brainzooming story.

creativity-boost

Creativity on Creative Babble

If you’re interested, you can learn more over on the Creative Babble interview about:

  • Why I don’t believe in creative magic (but do believe in creative thinking)
  • The reason this website has been purposely vague about my career background
  • The specific situation while I was working at YRC Worldwide eight years ago that led to hatching what became Brainzooming (See, I’m already trying to fill in career details!)
  • How come I approach our Brainzooming presentations and creative sessions as if we were a band

While you’re at Creative Babble, peruse what Javier has going on there relative to creative thinking. I think you’ll enjoy it.

Then be sure to come back here tomorrow because we’ll miss you if you don’t! - Mike Brown

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.


Download the free ebook, “Taking the NO Out of InNOvation” to help you generate fantastic creative thinking and ideas! For an organizational innovation success boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Extreme creativity can scare some people, but . . .

The people saying you and your bold ideas are “crazy” generally have way too many problems of their own. That’s why they have energy to waste “fixing” you.

Crazy-Ideas

Don’t let people who have no idea what they are talking about tell you your bold ideas are crazy. Celebrate your extreme creativity.

And if you need help with getting yourself ready for the extreme creativity that leads to bold ideas, take advantage of all these Brainzooming creative thinking resources.

Mike Brown

 

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.


Download the free ebook, “Taking the NO Out of InNOvation” to help you generate fantastic creative thinking and ideas! For an organizational innovation success boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Idea-Magnets-TitleI think this is a first today. It’s an excerpt from another publication about Brainzooming creative thinking content.

Specifically, this recap of Monday’s “Idea Magnets – Creative Business Leadership” webcast I presented for the American Marketing Association is from “Inside the Executive Suite.” This newsletter is a weekly feature within the Armada Executive Intelligence Briefing System. We worked with Keith Prather, the publisher of the Armada Executive Intelligence Brief, for many years in the corporate world. Additionally, when we have a client engagement requiring a larger group of facilitators, Keith is my first call. He was at ground zero when we developed the techniques that later became the Brainzooming strategy methodology.

Beyond this Idea Magnets recap, you should sign up for a free 30-day trial of the Executive Intelligence Briefing System. It’s designed to keep executives current with both what’s going on in the world and what it’s going to mean for their businesses. Additionally, since Keith won’t listen to my pricing strategy advice, you can subscribe to the entire array of multi times per week publications for less than $100 a year. It SHOULD be a four or five-figure subscription, so like I said, subscribe now before I convince Keith to raise the prices!

Without delay, here’s the Armada take on the seven creative thinking characteristics of Idea Magnets. – Mike Brown

 

 7 Keys to How “Idea Magnets” Boost Creativity from “Inside the Executive Suite”

Know someone incredibly strong at generating new ideas and attracting team members who also excel at imagining creative ideas?

If so, you know an “idea magnet.”

Here is our recap and the take-aways from each (idea magnet) characteristic discussed.

Idea Magnets are . . .

1. Inspiring

Idea magnets generate interest and passion for the big objectives and dramatic visions they are trying to accomplish within their organizations. Unlike creative geniuses who may work in a more solitary basis, they want strong creative leaders surrounding them. The bigger team’s creativity helps identify the details behind making the vision a reality.

In sharing a big vision for an organization, whether it’s stated as a core purpose, vision, or mission statement isn’t critical. What’s important is the statement boldly challenges and stretches the organization.

Our take-away: Idea magnets ground creative ideas in strategies and objectives. They are NOT pursuing creativity for creativity’s sake.

2. Serving

Idea magnets are servant leaders. They participate in the challenging tasks they ask their teams to address. They also grow their team members into idea magnets themselves through strategic mentorship, sharing personal lessons with their teams, challenging the status quo, and cultivating team diversity.

Idea magnets surround themselves with smarter, more talented people and display patience while team members do their own explorations to imagine ways to turn the idea magnet’s vision into reality.

Our take-away: Idea magnets aren’t standoffish. They are in the middle of imagining ideas AND accomplishing results.

3. Attracting

Just as magnets attract metal, idea magnets attract great creative leaders and their big ideas. What makes idea magnets so attractive? They bring excitement to the workplace. They also display “abundance thinking. ” What others would consider as constraints, they see as opportunities to pursue more abundant resources and possibilities. They also provide what other leaders need to be abundantly creative, including physical space, time, resources, tools, and interactions with new (and new types of ) people.

Our take-away: The intangibles in business often support abundance thinking. Ideas, energy, passion, and learning aren’t limited, so identify ways to take greater advantage of them.

4. Connecting

Idea magnets connect people and situations to fuel creativity. They are great “and” thinkers. This means they embrace and easily work with both ends of what others might see as opposite perspectives. Idea magnets are strong at:

  • Generating and prioritizing ideas
  • Thinking creatively and implementing ideas
  • Exploiting tested ideas and unknown possibilities

Using creative formulas, idea magnets combine possibilities others would typically miss to create many more new ideas.

Our take-away: Idea magnets we’ve known in business are all strong at spotting relationships between apparently disconnected things. These connections help fuel ideas and anticipate future opportunities.

5. Encouraging

Idea magnets use multiple tools in multiple ways to motivate team members. For example, they might use time in contrasting ways. Sometimes idea magnets negotiate for MORE time so team members can finish necessary creative thinking and implementation. Other times, they may be maxing out the team’s capacity with more projects than they can handle. This LESSENS times for unnecessary creative thinking and encourages rapid progress.

Idea magnets routinely facilitate unique creative experiences, maximize fresh perspectives from new team members, and celebrate successes and the learnings from new ideas that fall short of intended impacts.

Our take-away: By adding one new or unusual variable, idea magnets facilitate once-in-a-lifetime creative experiences. This concept extends to personal relationships, so all you long-time married folks take note!

6. Deciding

Idea magnets imagine and attract many ideas. Processing those ideas so their teams aren’t overwhelmed is imperative. That’s why being strong at “deciding” is vital.

When a project or initiative launches, idea magnets identify upfront how decisions will be made as completion draws near. Sometimes the idea magnet makes the decision; other times, team members will be deciding how the team proceeds. Knowing upfront the freedom team members have in exploring ideas and the approach to setting priorities signals how much autonomy others have to shape strategies to move forward.

Our take-away: While they say in brainstorming sessions there are no bad ideas, there are. It’s vital to pick the right time to decide on good and bad ideas to sustain creative thinking.

7. Replenishing

Applying creative thinking to business issues is mentally stimulating. There’s still the need, however, for idea magnets to replenish creative energy along for the team. Idea magnets understand what encourages their creative passions and what will prepare team members to hit their creative peaks. Idea magnets have to know the people, places, situations, times, and techniques that most readily maximize creativity.

Our take-away: Managing a business team’s creativity is like a basketball coach managing the varied talents and personalities on the team. The idea magnet may have to try a variety of “player” combinations before the team scores creatively.

Is creative thinking and creative business leadership for everyone?

A question at the webcast’s conclusion asked whether creative business leadership is important if you don’t work in a creative field or company. The answer was it’s even more important then to bring fresh ideas to how an organization delivers customer value. – “Inside the Executive Suite”

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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