Career | The Brainzooming Group - Part 49 – page 49
0
  • Become more passionate and determined about your vision.
  • You’ll never know what you can do until you try.
  • Doing what you like is freedom. Liking what you do is happiness.
  • Surround yourself with good friends and laughter.
  • Honing your ability to find the silly in the serious will take you far.
  • Make sure others feel blessed for having you as a friend.
  • One learns most from teaching others.
  • Your co-workers take pleasure in your great sense of creativity.
  • Face any problem with dignity.
  • To climb the ladder of success, work hard and you’ll reach it.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

3
Going back through some old files, I re-discovered the following self-assessment that was prepared for my team 13 years ago this month in response to a question about what my expectations were of them. It’s reassuring that with minimal updates, the list of personal checkpoints stills works for our team today. Having stood the test of a dozen years, here it is for you to use as a self-check on your orientation and performance or for adapting and sharing with your own team.
Self-Assessment – You should be known for . . .
  • Stepping up to challenges as they arise with your time, effort, learning, innovativeness, etc.
  • Honesty–with yourself and with everyone in the department and the company.
  • Attention to detail and accuracy in everything that crosses your desk.
  • Absolute integrity in using and reporting information.
  • Asking and answering for all analysis: “What does it mean for our brands, customers, competitors, and/or the market?” and “What actions do we need to take to realize an advantage from it?”
  • Making communication clear and simple–getting to the point without jargon and unessential information. Constantly work to improve both oral and written communication skills.
  • Completing assignments in a timely manner.
  • Being innovative–what can be done differently to increase efficiency, productivity, value, and revenue or reduce costs?
  • Being above reproach in dealings with all parties within and outside of the company-how you conduct yourself reflects on you, your co-workers, the department, and the company.
  • Using the knowledge and expertise of others inside and outside the company; recognize and acknowledge their contributions.
  • Sharing your own knowledge and expertise with others, i.e., what were the five most important things you learned at a seminar or from a book you just read.
  • Being a leader–even if you are not personally heading a group or project.
  • Being oriented toward helping people solve problems.
  • Embracing technology and using it to further profitable revenue.
  • Solving problems if they arise.

Originally delivered 1/09/95

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

5

I’m a big believer that bold distinctions made between strategic and tactical people are nonsense. The contrasts are mutually perpetuated by “strategic thinking” people who want to seem “important” and by “tactical, action-oriented” people who don’t want to expend the mental energy (or give up the apparent decision making freedom) to do strategic thinking and connect their activities to an overarching business purpose.

For me, there’s a very fuzzy space between strategic thinking and tactical implementation. Strategy is the connecting principle that ties tactics together. Tactics are absolutely necessary to successfully carry out a strategy.

As a result, neither strategies nor tactics can be successful without the other, and business people can’t maximize their contributions & success by paying attention to only one of them.

Here’s Your Challenge– Do you view yourself (and the business world) as either strategic OR tactical? If so, abandon that view and focus on increasing your overall business contributions. Here are a few straight forward tactics you can use to increase your contribution to successful business strategy in very subtle ways:

  • Show up at a meeting with a proposed agenda, suggested topics, and/or relevant information. Often even the person calling a meeting isn’t properly prepared. There have been countless occasions where by showing up with a little pre-thought and something written out, a person not leading a meeting has inserted themselves to set the meeting’s (and the ultimate project’s) direction.
  • Offer to take and report out the notes. Somebody said that “history is written by the winners.” What better way to help solidify a winning business position than by offering upfront to write the meeting’s “history.” This provides the opportunity to shape the messaging and direction coming from the meeting, setting the stage for future steps.
  • Get to the whiteboard first. If you can’t write the history, at least do the reporting. Picking the right time to go to the whiteboard or the easel pad provides the opportunity to visually depict what the meeting looks like. Within the bounds of being an above-board, unbiased reporter, you can choose what goes up for display, how it’s worded, and begin inserting a specific point of view.
  • Volunteer to lead an analytical effort. This can be more challenging and more work, but taking the lead on identifying and delivering insights is an outstanding way to shape its progress and direction.
  • Volunteer to develop a draft hypotheses / business model. Potentially more involved, framing a starting hypothesis or model allows you to influence overall thinking on the effort.

Doing a great job on any of these options will start to make your co-workers view your business contributions in a new and different (and probably a more strategic) light. Just make sure that if you pick “getting to the whiteboard first,” you take a moment to select a dry-erase marker!

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

3

It’s amazing how specific instances stick with you for years. A childhood memory that’s profoundly shaped my thinking was from the TV show “All in the Family.” Richard Masur played a mentally challenged grocery store delivery person ­that Archie didn’t trust because he was different. After an unpleasant exchange, the young man disappeared, only to return with a framed quote that was tremendously important to him: “Every man is my superior in that I may learn from him.”

Googling the quote provides mixed opinions on whether it’s from Emerson or Thomas Carlyle. In any case, it will always be linked for me to that program and the impact it’s had on my perspective ever since. It’s caused me to realize that I’m the lesser of every person that I meet and that I need to understand what I should learn from them.

Here’s Your Challenge – Think about the people in your life – the person ­that you don’t quite “get,” the person that gets under your skin, or even the person ­­­that circumstances has dropped into your life unexpectedly or for no apparent reason. What is there that you can learn from that person? It probably isn’t readily apparent, particularly with people that frustrate you. Don’t give up easily though because it may take years to discover; your perseverance will ultimately be rewarded.

I recently had the opportunity to learn from somebody whose personality posed a major challenge to me several years ago when our paths first crossed. Through a lot of prayer and reflection (on my side) and tremendous personal development (on her side), our working relationship improved dramatically over time.

As she left my day-to-day work life recently, what I learned from her became apparent: the incredible personal growth that can take place with someone who is receptive to feedback (even criticism), able to process it without personalizing it to the point of demoralization, and is motivated to truly transform. Under challenging circumstances, she demonstrated a level of poise to which I could only hope to aspire. But if we’d given up on each other, I never would have learned this lesson she taught me – one that will stick with me for the rest of my life.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

I’ve never been big on New Year’s resolutions for a variety of reasons that I’ll spare you. Suffice it to say in the past couple of years, I’ve tried to do a better job of personally committing a few overall goals to writing – albeit written during the Christmas holiday on a bunch of 25 year old note cards still in my room at my parent’s house.

Nevertheless, throughout January we’ll sprinkle in a few lessons and underlying challenges to consider while improving your strategic thinking & innovation successes in the new year. No need to take them all on or to report back on how you’re doing, but read them, grab the immediate learnings, and pick one or two of the challenges to work on throughout the year.

The first one is “Finding a Strategic Thinking Mentor.”

A mentor can be invaluable for any business person as part of your informal business team, providing a different and more experienced perspective than you’d have on your own. Not all mentors are suited to fill every role, so it’s beneficial to have various mentors to satisfy specific experience gaps.

Here’s Your Challenge – Do you have a strategic thinking mentor – one who can help you identify the things that matter in your business situation and provide new insights & perspectives on how to approach things innovatively? When seeking one out, look for the following characteristics – beyond those that any great mentor possesses. The best strategic thinking mentors are:

  • Smart
  • Experienced & diverse
  • Adept at asking productive, probing questions
  • Oriented toward innovation
  • Gifted with perceptive, accurate instincts
  • Able to identify “what matters” in a particular situation
  • Visionary
  • Open to challenging both you and the status quo
  • Comfortable holding a contradictory view
  • Able to make solid, insightful connections

I’ve had several great strategic mentors, two of whom I was able to spend time with over the holidays. One is Bill McDonald, my first boss in a professional job, at Kansas City Infobank. It would take pages to list what I learned from Bill about strategy, secondary research, and great business writing. Another is Greg Reid, who I met eleven years ago today and has been a wonderful strategic thinking mentor ever since.

Strategic mentors are out there – find one of your very own this year! – Mike Brown

 

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

Download the free ebook, “Taking the NO Out of InNOvation” to help you generate fantastic ideas! For an organizational creativity boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at info@brainzooming.com or call us at  816-509-5320 to learn how we can deliver these benefits for you.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

When you don’t have anything interesting to say, step aside and let the people who do have something to say have the floor:

  • “ . . . by pitting multiple scenarios of the future against one another and leaving many different doors open, you can prepare yourself for a future that is inherently unpredictable. Brainstorming pays off. And the more possibilities you can entertain, the less likely you are to be blindsided.” – Peter Coy and Neil Gross, Business Week, August 30, 1999
  • “The best way to have a good idea is to have lots of ideas.” – Linus Pauling
  • “I not only use all the brains I have, but all I can borrow.” – Woodrow Wilson
  • “It’s hard for corporations to understand that creativity is not just about succeeding. It’s about experimenting and discovering.” – Gordon Mackenzie
  • “Don’t ever miss a day without improving something personally.” – David Glass, Wal-Mart, 2000
  • “Your teaching must have the integrity of serious, sound words to which no one can take exception. If it does, no opponent will be able to find anything bad to say about us, and hostility will yield to shame.” – Paul of Tarsus
  • “Be so good that they can’t ignore you.” – Steve Martin

 

Download the free ebook, “Taking the NO Out of InNOvation” to help you generate fantastic creative ideas! For an organizational creativity boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

2

Not having written a book of my own yet, I end up using great books that others have written as give-aways at my presentations. While I’m planning to correct the “I haven’t written a book” problem in 2008, the holiday season provides an opportunity to recommend some wonderful books that have dramatically shaped my thinking on careers, branding, innovation, and strategy.

“Radical Careering – 100 Truths to Jumpstart Your Job, Your Career, and Your Life” by Sally Hogshead, Gotham Books, ISBN: 1-592-40150-3.
100 brain jolts to change your behavior and drive dramatic change. I’ve spoken on the same program as Sally several times, and the audience conclusion is always that “SALLY ROCKS!” It’s true – her first book uses a unique format with 100 self-contained lessons to challenge you to invest your precious energy & time on creating a meaningful difference in life. Beyond the book check out Sally’s website and podcasts.

“The Marketer’s Visual Toolkit” by Terry Richey, AMACOM, ASIN: 0814402135.
I only worked directly with Terry one time many years ago, but his book has been an important part of shaping how we’ve tried to incorporate visual representations in strategic planning efforts. It’s tough to find, but well worth the effort for its help in translating complex ideas into tools that people can work with more successfully.

“75 Cage Rattling Questions” by Dick Whitney & Melissa Giovagnoli, McGraw-Hill, ISBN: 0070700192.
This is a great source of challenging questions to stimulate strategic thinking. On page after page, you’ll find questions to incorporate into creative and planning sessions. They’ll spur discussions on difficult topics. I mean really, what would your organization be like if your mother ran it?

Why Business People Speak Like Idiots: A Bullfighter’s Guide” by Brian Fugere, Chelsea Hardaway, and Jon Warshawsky, Free Press, ISBN: 0-7432-6909-8.
I hate the word “leverage” as a substitute for “use.” I hate using “around” instead of “on” (i.e. “he’s doing some work around that topic.”) And I hate that I didn’t write this manifesto for eliminating business language that’s intended to obscure meaning. If you communicate in business (okay that’s probably everybody who’ll ever read this), get this book and share it with your co-workers.

“Made to Stick” by Chip Heath & Dan Heath, Random House, ISBN-10: 1400064287.
I’ve given away a number of copies of this book this year since it’s another one that I wish I’d written. In driving a major brand turnaround, we’ve incorporated many of its concepts on using simple messages, surprise, and emotion to help ideas live on and become part of a company’s cultural fabric. It packages all the concepts in one place with great insights on making your own ideas take off and thrive. This book has received a lot of well-deserved attention.

“The Art of Possibility – Transforming Professional and Personal Life” by Rosamund Stone Zander and Benjamin Zander, Harvard Business School Press, ISBN: 0-87584-770-6.
It’s been a blessing to have seen Benjamin Zander present twice – at a retail conference in Dallas, followed 4 months later by his closing appearance at the Transformation Business & Logistics conference that I produced in 2001. He was wonderful in Dallas (as he forced my co-worker and me to come from the back of the room to live life in the front row). He was incredible at Transformation – we learned to love classical music in 7 minutes, 2000 people serenaded an audience member with “Happy Birthday” as if we really meant it, and at the end, we all sang Beethoven’s 9th in German while standing on our chairs. It still makes my eyes well up with joy. If you can’t see him in person, get this book by he and his partner Rosamund and at least read their wonderful stories. How Fascinating!

There’s the list. Make sure to order early for delivery before the holidays (and peruse them before heading back to work on January 2)!

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading