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An executive responsible for strategy planning who was downloading our eBook on 11 Fun Strategic Planning Ideas posed an important question: How can you successfully identify and try new ways to get internal groups working together on strategic planning?

We’re always thinking about increasing the strategically combustible human surface area engaged in strategic planning.

What?

In other words: Brainzooming wants as many smart, diverse people working together as we can effectively and efficiently accomplish on any fun strategic planning initiative.

We tend to find that our ambitions for this exceed that of our clients. (See previous Brainzooming article on the damaging lack of diversity in strategic planning workshops.)

7 Ways Groups Can Collaborate on Fun Strategic Planning

Nevertheless, in answer to this new reader’s question on getting internal groups working together, here are seven ideas we’ve either tried, or would in a minute, to maximize internal collaboration and promote fun strategic planning:

  1. Identify all the potential people involved in strategic planning upfront, nothing those who most need to collaborate
  2. Perform a skills, knowledge, and interests inventory of all your strategic planners, then pair people who complement each other based on the assessment
  3. Create a strategic planning event that includes people from multiple groups and features cross-group activities
  4. Employ an ice breaker where people reveal information they know that is helpful to strategic planning that others will be surprised they know
  5. Use assigned seating to nudge people who don’t work together to at least sit together
  6. Create strategy teams with members of various groups that will need to collaborate to complete their assignments
  7. Make sure each planning group identifies all the departments and people critical to success early on, then require that groups reach out to them BEFORE the planning is done

Implementing even a few of these ideas within a strategic planning process that values diversity and broad participation, will make an impact.

Want to talk more how you can translate this approach to strategic planning? Contact us, and we’ll discuss how we’d customize the process steps and participation opportunities to maximize the impact for your brand! – Mike Brown

 

fun-ideas-strategic-planning11 Ideas to Create a Fun Strategic Planning Process!

Yes, strategic planning can be fun . . . if you know the right ways to liven it up while still developing solid strategies! If you’re intrigued by the possibilities, download our FREE eBook, “11 Fun Ideas for Strategic Planning.”

Download Your FREE eBook! 11 Fun Ideas for Strategic Planning

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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We have some popular articles on the Brainzooming website about how to imagine a whole array of cool product names. All those articles relate to the early stages of the product naming process. We’ve done a few things, but not as many, on the decision process for picking the creative and strategic options from all the cool product names you end up imagining.

But yesterday, Emma forwarded a link to one of those maddening slideshow posts on 31 Product Naming Fails.

Clicking through all the slides made me realize: for all the imagination you want to have among the people coming up with cool product names, what you MUST have is an eclectic and perhaps slightly shady set of characters reviewing the potential cool product names to prevent a massive product name fail.

18 Sensibilities to Avoid Massive Cool Product Name Fails

Having personally reviewed each of these incredibly terrible product names, I now share with you the 18 sensibilities you must have on your team to avoid a cool product name fail.
You need individuals who:

  1. Possess a good understanding of interpersonal and solo sexual acts, plus a fascination with all the related jargon of both.
  2. Have insight into fringe communities and what they love, embrace, and abhor.
  3. Love horror – both in movies and IRL.
  4. Understand (and/or will track down) all the ways that words in one language won’t work in other languages.
  5. Have a basic clue about life and no appetite for group think or apparently unstoppable momentum for stupid ideas.
  6. Can go six (or even nine) deep on synonyms describing varied sexual activities.
  7. Fully understand all the mechanisms and terminology of what is popularly known as Number 2.
  8. Are diligent at saying all product names aloud before voting yea or nay.
  9. Understand that there are multiple ways to voice a g, a c, or a k.
  10. Have big enough investments in the brand’s success that they won’t let incredibly funny names that no one seems to get make it out of the room alive.
  11. Put the scat in scatological.
  12. Are willing to tell the boss that the family name should never be placed on a building, box, or label. Or uttered aloud. EVER.
  13. Are automatically suspicious of any abbreviation, acronym, or contraction.
  14. Possesses clairvoyant powers and can predict when a currently okay word or sound will fall flat within a decade.
  15. Have a working knowledge of all global genocides, along with the associated moral issues, slang, and sensitivities related to each one.
  16. Know every nickname and euphemism for genitals, what they produce, and all the activities one (or more) can do with them.
  17. Are savvy enough to flip everything upside down and say words backwards to look for sinister alternative meanings and shapes.
  18. Abhor being too true or too literal in describing a product, what it does, and how it looks.

Of course, it’s possible that you don’t need eighteen people on your cool product name review team, if you have the right people in your organization. Heck, if you hire right, one person may be all you need! And that’s all I’ve got to say about that.  😉  – Mike Brown

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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The best opportunity to reduce wasted time during strategy planning is BEFORE it starts. That’s why summer is perfect to start simplifying this fall’s strategy development.

To get a head start, download Right Now – 29 Ideas to Speed Up Your Strategic Planning Process Right Now!

It’s a quick read, but filled with ways to remove the wasted, unproductive time in strategy planning. The twenty-nine ideas in Right Now will speed up what is typically a long process and move you through strategic planning more swiftly:

  • 10 Ideas to Speed Up Developing Strategy
  • 5 Things to Do If You Haven’t Started Planning
  • 1 Question to Focus and Speed Up Strategy Meetings
  • 13 Possibilities for a More Efficient and Effective Strategic Planning Process

Getting a head start, before next year’s strategic planning starts, will make it even easier to save your organization tons of valuable time!

Download Your FREE eBook! Right Now! 29 Ideas to Speed Up Strategic Planning

If you’d like help in implementing these steps and using collaborative strategy planning to actively engage your organization and deliver a plan that won’t sit on the shelf, contact us. Let’s figure out the approach that streamlines your strategic planning process most effectively!

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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There’s a meme — perhaps you know it — in which two stick figures are trying very hard to make plans to get together. Reviewing their calendars, they trade offers and counteroffers until finally they embrace, tearfully, saying, “It was so nice knowing you!” and “I’ll never forget you!”

Adult friendships, it turns out, require a different level of care and persistence. They can be overwrought with complexity.  We’re not often completely sure about its boundaries or rules. We wonder, we worry. And yet we don’t talk about it much.

Enter Randi Buckley and Dyana Valentine.

Last Saturday, I joined forces with these two inimitable women to record episode 3 of their podcast series, The Challenges of Adult Friendships. It’s an ongoing conversation that explores “the terrain, confusion, gravity, importance, grieving, and nuances of adult friendships,” a topic I think about often, and one I was excited to discuss with these two fascinating and brilliant women. We talked about some of the things that happen around the question of, “What if they don’t want to be friends with me?” We also laughed. A lot.

We haven’t yet figured out how to solve the challenges inherent in adult friendships, but there’s something intensely freeing, and–I hope–helpful about this type of discussion. You can listen in to the podcast here — click on episode 3, far right. I’d love to hear your thoughts about the Challenges of Adult Friendships! Emma Alvarez Gibson

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A participant at a Brainzooming creative leadership presentation stayed afterward.

He asked an intriguing question.

His department is about to undergo a reorganization. Currently, certain people are underutilized. While the reorganization isn’t intended to move them out of the department, he wondered how to best involve all the team members in re-imagining the department. He wanted ideas to do that without making the currently underutilized employees nervous. Additionally, he doesn’t want them to try to game answers to the questions to keep themselves fully employed and under-worked.

5 Strategic Thinking Questions to Engage Employees in Reorganization

I offered him five strategic thinking questions:

  • When is our organization at its best in performing the variety of activities we do?
  • What professional skills – whether used in your job currently or not – could you teach other department members to improve everyone’s effectiveness?
  • On what activities do our internal customers spend more time than they prefer (and that we can better address)?
  • What are our internal customers not able to accomplish because they are bogged down with other duties?
  • Where could we provide greater value if we were able to prioritize or focus more?

All five strategic thinking questions avoid anyone needing to game the answers to protect themselves or expose anyone else. I suggested that he ask the questions individually, compile the answers, and then use an edited version of the responses to shape the team discussion.

If you’re facing a similar situation: keep it neutral, simple, and focused to help your team constructively contribute to reorganizing in the smartest, most strategic way possible. – Mike Brown

Looking for Fresh Insights to Drive Strategy?

Download our FREE eBook: Reimagining the SWOT Analysis

swot-alternatives-cover

“Strategic Thinking Exercises: Reimagining the SWOT Analysis” features eleven ideas for adapting, stretching, and reinvigorating how you see your brand’s strengths, weaknesses, opportunities, and threats.

Whether you are just starting your strategy or think you are well down the path, you can use this eBook to:

  • Engage your team
  • Stimulate fresh thinking
  • Make sure your strategy is addressing typically overlooked opportunities and threats

Written simply and directly with a focus on enlivening one of the most familiar strategic thinking exercises, “Reimagining the SWOT Analysis” will be a go-to resource for stronger strategic insights!

Download Your FREE eBook! 11 Ways to Reimagine Your SWOT Analysis

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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I had a day-long meeting with one of our strategic partners to further develop our inbound marketing strategy. He commented near the meeting’s end that he appreciated that we spent our time collaborating instead of having him put on a show-and-tell for me. As he put it, the meeting allowed him to be himself, for which he was grateful.

He said that he imagined that our meeting was like what a Brainzooming strategy workshop would be like. I told him it definitely was.

8 Principles to Create Collaborative Meetings

Want to create meetings that are more about do and accomplish than about putting on a show?

Here are eight principles we embrace to make that happen:

  1. Be yourself.
  2. Let others be themselves.
  3. Don’t make anyone conform to an external standard for the proper behavior in a meeting.
  4. Discuss things that people really understand and know about.
  5. Don’t over-manage the process to the point where the process gets in the way of getting something accomplished.
  6. Trust that if everyone comes in with good intentions and a bias toward results, good things and productive results will transpire.
  7. Use analysis as a platform for places to go, not as a tool to shoot down new thinking.
  8. Accept the unexpected.

Looking to create collaborative meetings?

Embrace these eight principles. They work. We use them in everything we do.

Want even more help to create collaborative meetings? Contact us, and let’s chat about how Brainzooming can help facilitate collaborative, strategic meetings for YOUR organization! – Mike Brown

 

10 Keys to Engaging Stakeholders to Create Improved Results

FREE Download: “Results!!! Creating Strategic Impact”

Results!!! Creating Strategic Impact Mini-Book

Leaders need high-impact ways to develop employees that can provide input into strategy and then turn it into results. This Brainzooming mini-book, “Results – Creating Strategic Impact” unveils ten proven lessons leaders can use to boost collaboration, meaningful strategic conversations, and results.

Download this free, action-focused mini-book to:

  • Learn smart ways to separate strategic opportunities from the daily noise of business
  • Increase focus for your team with productive strategy questions everyone can use
  • Actively engage stakeholders in strategy AND implementation success

Download Your FREE Results!!! Creating Strategic Impact Mini-book

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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When you are faced with a new strategic thinking quandary, what do you do?

Here is the Brainzooming formula to improvise strategic thinking questions and use them to solve a business challenge:

The first question is: What has worked in this situation or with this client before? Return to that technique, framework, or outcome. This creates CONTINUITY.

The second option: Look for what has worked elsewhere in comparable situations. This takes advantage of LESSONS LEARNED.

Option three: Look for different, but similar situations that could apply and frame the discussion or decision in light of those. Here, it’s all about the power of ANALOGIES.

The fourth option: Ask, “What can I pull out of my rear to experiment with and see if it will work?” THIS is total improv.

If all else fails: Call a break in the activities to CLEAR YOUR MIND, THINK, and PRAY for more strategic thinking questions to imagine and try. – Mike Brown

Download our FREE eBook:
The 600 Most Powerful Strategic Planning Questions

Engage employees and customers with powerful questions to uncover great breakthrough ideas and innovative strategies that deliver results! This Brainzooming strategy eBook features links to 600 proven questions for:

  • Developing Strategy

  • Branding and Marketing

  • Innovation

  • Extreme Creativity

  • Successful Implementation


Download Your FREE eBook! The 600 Most Powerful Strategic Planning Questions



 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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