Innovation | The Brainzooming Group - Part 3 – page 3
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An executive responsible for strategy planning who was downloading our eBook on 11 Fun Strategic Planning Ideas posed an important question: How can you successfully identify and try new ways to get internal groups working together on strategic planning?

We’re always thinking about increasing the strategically combustible human surface area engaged in strategic planning.

What?

In other words: Brainzooming wants as many smart, diverse people working together as we can effectively and efficiently accomplish on any fun strategic planning initiative.

We tend to find that our ambitions for this exceed that of our clients. (See previous Brainzooming article on the damaging lack of diversity in strategic planning workshops.)

7 Ways Groups Can Collaborate on Fun Strategic Planning

Nevertheless, in answer to this new reader’s question on getting internal groups working together, here are seven ideas we’ve either tried, or would in a minute, to maximize internal collaboration and promote fun strategic planning:

  1. Identify all the potential people involved in strategic planning upfront, nothing those who most need to collaborate
  2. Perform a skills, knowledge, and interests inventory of all your strategic planners, then pair people who complement each other based on the assessment
  3. Create a strategic planning event that includes people from multiple groups and features cross-group activities
  4. Employ an ice breaker where people reveal information they know that is helpful to strategic planning that others will be surprised they know
  5. Use assigned seating to nudge people who don’t work together to at least sit together
  6. Create strategy teams with members of various groups that will need to collaborate to complete their assignments
  7. Make sure each planning group identifies all the departments and people critical to success early on, then require that groups reach out to them BEFORE the planning is done

Implementing even a few of these ideas within a strategic planning process that values diversity and broad participation, will make an impact.

Want to talk more how you can translate this approach to strategic planning? Contact us, and we’ll discuss how we’d customize the process steps and participation opportunities to maximize the impact for your brand! – Mike Brown

 

fun-ideas-strategic-planning11 Ideas to Create a Fun Strategic Planning Process!

Yes, strategic planning can be fun . . . if you know the right ways to liven it up while still developing solid strategies! If you’re intrigued by the possibilities, download our FREE eBook, “11 Fun Ideas for Strategic Planning.”

Download Your FREE eBook! 11 Fun Ideas for Strategic Planning

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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"Forty percent of business in this room, unfortunately, will not exist in a meaningful way in 10 years." John Chambers, 2015

“Forty percent of businesses in this room, unfortunately, will not exist in a meaningful way in 10 years.”

Outgoing Cisco CEO, John Chambers, told the company’s customers that in 2015.

Three years hence, is your leadership team challenging itself to think, plan, and innovate strategically to land on the right side of future success?

If not, it is time right now to download your free copy of Disrupting Thinking – 13 Exercises to Imagine Disrupting Your Brand Before Someone Else Disrupts You!

These exercises will push a status quo-loving management team to zoom its markets, value delivery, and business model past obsolescence.Download Disrupting Thinking
Download your FREE copy of Disrupting Thinking. Start challenging your team’s thinking and strategies to rework your success‐‐before an unexpected competitor makes it too late!

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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An efficient AND effective innovation strategy adapts to a company’s business objectives, strategic priorities, and team. It doesn’t start with getting everyone together in a room for a creative thinking workshop and expecting innovative ideas to happen spontaneously. Analysis, outreach, and design thinking combine to make in-person innovation productive and ROI-driven – after completing the pre-work.

Before holding innovation strategy workshops, we take advantage of best practices, stakeholder input, & upfront analysis to surface high-impact innovation opportunities.

5 Ways to Boost Your Innovation Strategy’s Efficiency

Here’s an example from a Brainzooming engagement to help a client’s finance team lead an innovation strategy initiative. The objective was to reduce the company’s working capital levels on an ongoing basis. We employed five techniques in advance of an in-person innovation workshop to focus the work and boost success.

#1. Identifying innovation across industries

Brainzooming identified relevant best practices and innovative strategies across industries. This work provided an external checklist of innovation opportunities to shape further analysis and to design the online surveys.

#2. Aggressive data mining and analysis to create focus

Brainzooming conducted internal analysis to highlight 80-20 opportunities. This helps focus innovation efforts. As is typical, this step uncovered powerful improvement-related insights hidden within summarized data.

#3. Online input and collaboration for greater access

We employed an online survey to reach stakeholders who are highly relevant to the innovation initiative’s success but might otherwise have been overlooked. Viewing the financially-driven working capital initiative as business innovation pointed to the need for sales, customer service, and other areas to participate actively.

#4. Engaging atypical stakeholders and experts for input

Rather than assuming that the department responsible for the innovation strategy has all the answers, we actively included other groups. We sought to reach out to sales, customer service, and other departments focused on customer and business relationships with significant accounts payable levels.

#5. Workshop design capitalizes on findings

The in-person innovation workshop design and implementation benefits from all the activities up to that point. The early input shapes the strategic priorities, innovation exercises, and additional deliverables to foster successful implementation.

Want to maximize innovation AND efficiency?

Is your management team looking for collaboration and innovation, but concerned about how it will impact the focus on efficient daily operations? Contact us, and let’s talk about how to deploy an efficient innovation strategy initiative in your organization to maximize your results and impact. – Mike Brown

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Download Disrupting Thinking

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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The general manager at an industrial manufacturer wondered about how to effectively engage the hourly workforce as innovation strategy participants? He is hoping to figure out a practical way to include hourly employees in innovation activities comparable to those management has undertaken.

His question reflects legitimate senior executive interest in engaging the entire workforce to drive innovation and ROI through far-reaching process improvements. He was wrestling with a common challenge executives face when thinking about engaging an hourly workforce: How can I pull people off the line, shop floor, phones, or wherever else they are producing or serving customers to participate in this non-productive activity?

via Shutterstock

Whether that concern surfaces immediately or later, it is always present. It frequently represents a deal-breaker for engaging hourly employees in any type of process improvement, business engagement, or training opportunity. Because they are paid by the hour and work on activities that directly impact the organization’s output or productivity, they seem to be off limits when it comes to participating in strategic activities to improve the business.

What about the financial hurdle of engaging hourly employees in innovation strategy?

My response to the general manager on the productivity and payment issue centered on two things:

  • He is paying managers and salaried team members when they are spending all or part of a day focused on generating ideas business improvement ideas.
  • Salaried team members are also, in theory, being pulled away from productive activities more directly related to their jobs when they participate in innovation workshops. It is just harder to see the productivity loss with a salaried employee. There is a tacit expectation that salaried workers will put in extra time to make up the difference, lowering their hourly cost to the point where it appears their focused innovation time is free.

That reasoning changes the business decision.

No matter who is participating in the innovation activities, leadership is signing up for a near-term financial hit. Strategic leaders look at this as an investment with an expected future return. Executives focused on short-term issues look at it as a cost and productivity loss that makes it harder to hit their plans.

Granted, the monetary impact is real. Starbucks closed its stores May 29, 2018 to hold workshops addressing racial biases among employees. Some news stories estimate the cost was $12 million: $7 million of foregone revenue at its 8,000 company-owned Starbucks stores and $5 million in wages for employees that weren’t serving customers during those hours. Commentators pointed out, however, that the investment in improved customer relations for Starbucks is minimal compared to the brand’s $24 billion annual revenue.

Run the comparable numbers for your organization. See what the real financial hurdle is in more widely and effectively engaging hourly employees to improve your operation.

If more effectively engaging your hourly workforce is on your senior team’s to-do list, contact us. We’d be happy to share details on how to move forward and dramatically improve your business through greater collaboration! – Edited from Inside the Executive Suite

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Download Disrupting Thinking

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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A participant at a Brainzooming creative leadership presentation stayed afterward.

He asked an intriguing question.

His department is about to undergo a reorganization. Currently, certain people are underutilized. While the reorganization isn’t intended to move them out of the department, he wondered how to best involve all the team members in re-imagining the department. He wanted ideas to do that without making the currently underutilized employees nervous. Additionally, he doesn’t want them to try to game answers to the questions to keep themselves fully employed and under-worked.

5 Strategic Thinking Questions to Engage Employees in Reorganization

I offered him five strategic thinking questions:

  • When is our organization at its best in performing the variety of activities we do?
  • What professional skills – whether used in your job currently or not – could you teach other department members to improve everyone’s effectiveness?
  • On what activities do our internal customers spend more time than they prefer (and that we can better address)?
  • What are our internal customers not able to accomplish because they are bogged down with other duties?
  • Where could we provide greater value if we were able to prioritize or focus more?

All five strategic thinking questions avoid anyone needing to game the answers to protect themselves or expose anyone else. I suggested that he ask the questions individually, compile the answers, and then use an edited version of the responses to shape the team discussion.

If you’re facing a similar situation: keep it neutral, simple, and focused to help your team constructively contribute to reorganizing in the smartest, most strategic way possible. – Mike Brown

Looking for Fresh Insights to Drive Strategy?

Download our FREE eBook: Reimagining the SWOT Analysis

swot-alternatives-cover

“Strategic Thinking Exercises: Reimagining the SWOT Analysis” features eleven ideas for adapting, stretching, and reinvigorating how you see your brand’s strengths, weaknesses, opportunities, and threats.

Whether you are just starting your strategy or think you are well down the path, you can use this eBook to:

  • Engage your team
  • Stimulate fresh thinking
  • Make sure your strategy is addressing typically overlooked opportunities and threats

Written simply and directly with a focus on enlivening one of the most familiar strategic thinking exercises, “Reimagining the SWOT Analysis” will be a go-to resource for stronger strategic insights!

Download Your FREE eBook! 11 Ways to Reimagine Your SWOT Analysis

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Looking for a quick way to generate tons of innovative ideas?

If you need a lot of innovative ideas in a hurry, here’s a mega-simple way of generating them: Select the objective, opportunity, or challenge you are trying to address. Get a magazine with lots of big headlines, great photos, and cool ads. It helps to have a Sharpie and little sticky notes, #OBVI. Flip through each page of the magazine asking, “What innovative ideas for my opportunity does this page suggest?” Write the ideas on the sticky notes and place them on the pages.

For me right now, Domino magazine is a particularly productive magazine for new ideas, as is apparent!

So, if you are on your own and need help to generate a lot of innovative ideas in a hurry, it’s a simple creative thinking formula:

A magazine with lots of pictures and headlines +

Sticky notes +

A pen +

A few minutes =

Scores of innovative ideas!

– Mike Brown

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Find New Resources to Innovate!

FREE Download: 16 Keys for Finding Resources to Accelerate Your Innovation Strategy

Accelerate-CoverYou know it’s important for your organization to innovate. One challenge, however, is finding and dedicating the resources necessary to develop an innovation strategy and begin innovating.

This Brainzooming eBook will help identify additional possibilities for people, funding, and resources to jump start your innovation strategy. You can employ the strategic thinking exercises in Accelerate to:

  • Facilitate a collaborative approach to identifying innovation resources
  • Identify alternative internal strategies to secure support
  • Reach out to external partners with shared interests in innovation

Download your FREE copy of Accelerate Your Innovation Strategy today! 

Download Your FREE Brainzooming eBook! Accelerate - 16 Keys to Finding Innovation Resources

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Someone wondered about the range of topics included in the disruptive innovation strategy workshop we delivered recently. Even though the workshop spanned nearly ten hours over two days, we had to narrow the content significantly to achieve the client’s innovation objectives.

The reason?

We had a tremendous amount of work to get done!

The objective involved taking twenty-three tables of participants through innovation strategy exercises to identify disruptive concepts, craft strategies, document audience profiles, imagine ideas, develop market positions, and propose all the ideas in 9-second pitches.

See why we couldn’t cover EVERYTHING we hoped to address?

We led the group through a customized Brainzooming Innovation Fake Book of exercises. We did a few mini-keynotes. We kept the energy going. We had audience participation. And we made sure that every table reporting out received tokens as prizes.

27 Links to Energize Your Innovation Strategy

If you’re interested in reviewing some of the innovation strategy content we shared during the workshop, here are links within three major focus areas:

  • Imagine
  • Innovate
  • Implement

The three areas are important because you need all of them to turn ideas into business results.

Imagine

Innovate

Implement

Suffice it to say, we oversaw LOTS of learning and many activities. Nothing, however, was more important than the hard (and rewarding) work of creating and pitching all those innovative concepts!

Looking to similarly boost your team’s innovation skills, ideas, and, energy? Contact us to talk about delivering a Brainzooming innovation strategy workshop for your team, right away! – Mike Brown

Want to improve your organization’s innovation success?

If you want greater success and impact from innovation, but are not sure what to do next, Brainzooming has the answer.

Complete your brief Innovation Assessment and discover your best opportunities to improve future innovation results! It’s FREE, and will set the stage for enlivening your innovation strategy. Discover your true innovation potential today!

Want to improve your innovation success? The answer is easier than you think!

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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