Google Fiber | The Brainzooming Group - Part 4 – page 4
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With all the focus The Brainzooming Group put into producing the “Building the Gigabit City:  Brainzooming a Google Fiber Roadmap” report, it will definitely appear as a blog topic again in the next few weeks. Collaborating with Social Media Club of Kansas City on Building the Gigabit City was tremendously rewarding. It was also intense (especially leading up to last week’s report release and press conference) and a fantastic learning opportunity for stretching the Brainzooming strategic thinking exercise methodology in our largest in-person brainstorming session ever.

I am already envisioning a variety of blog posts on Gigabit City and Google Fiber-related topics, including:

  • Lessons in risk taking for someone who is risk averse – As a cautious business person, it surprisingly took me less than one minute to decide we should partner with Social Media Club of Kansas City on something REALLY big tied to Google Fiber.
  • The importance of testing a tested process – With the size and composition of Gigabit City, we had to do some things very differently than we usually do. Sometimes that meant more coordination; in other ways, it meant taking a more hands-off approach.
  • Creating a non-traditional sponsorship strategy – Having managed events and sponsorships for years, I love creating a sponsorship strategy out of something that does not look like a traditional sponsorship asset.
  • Aligning organizational and civic goals – We did the whole Google Fiber brainstorming project pro bono. While The Brainzooming Group was the major sponsor of Building the Gigabit City, we tried to make sure Kansas City civic goals were ahead of our own in shaping the event.
  • Intriguing ideas and concepts for Google Fiber in Kansas CityOne concept took my breath away when Keith Prather shared it the night of the live brainstorming session. Talking about it at Thursday’s press conference still gave me chills. It was one of many intriguing concepts for Kansas City the groups brainstormed.

Download “Building the Gigabit City: Brainzooming a Google Fiber Roadmap”

You can download the entire Building the Gigabit City report free at brainzooming.com/googlefiberkc. Given the objective of reflecting voices in the community, it is an important document for those in Kansas City to review and react to as local citizens.

The Google Fiber report is also valuable for entrepreneurs, technologists, app developers, broadband-focused organizations, venture capitalists, and others globally who want to play a role in the Kansas City Google Fiber implementation or are looking at ultra high-speed broadband opportunities in their own communities.

Now that the report is done, it is time to share the idea and concepts, getting them into the hands of everyone who can take action to make Building the Gigabit City a reality!

Building the Gigabit City Videos

While I write those blogs, here are videos from last week, including a fantastic highlight video produced by Gigabit City sponsor Adcuda (produced by Chris Luckey), news coverage about Google Fiber from Channel 5 in Kansas City, and an archive of the livestream of the press conference.

Gigabit City Highlight Video Produced by Adcuda

 

 Channel 5 News Story on Google Fiber

 

 

 

 

 

 

 

 

Archived Livestream of November 20, 2011 Press Conference

 

 

 

 

 

 

 

 

 

 

How can ultra high-speed internet speeds drive innovation? “Building the Gigabit City: Brainzooming a Google Fiber Roadmap,” a free 120-page report, shares 60 business opportunities for driving innovation and hundreds of ideas for education, healthcare, jobs, community activities, and more.  Download this exclusive Google Fiber report sponsored by Social Media Club of Kansas City and The Brainzooming Group addressing how ultra high-speed internet can spur economic development, growth, and improved lifestyles globally. 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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In the spirit of broad Kansas City community efforts to brainstorm ideas for how the introduction of Google Fiber can change lives in Kansas City, The Brainzooming Group was excited to partner with Social Media Club of Kansas City to create “Building the Gigabit City: Brainzooming a Google Fiber Roadmap.”

We conducted the large-scale brainstorming session on October 3 with a diverse cross-community group of nearly 90 people. The 120-page Google Fiber brainstorming report is available via free download on the Brainzooming website at brainzooming.com/googlefiberkc.

The Many Voices of Kansas City

As we compiled the Google Fiber brainstorming report, we wanted to share the voices of the many passionate Kansas Citians who participated in Building the Gigabit City. Rather than a typical strategic recap from The Brainzooming Group where we report results with a single written voice, we’ve worked hard to maintain the vibrancy, insights, aspirations, and cautions of everyone who shared their perspectives in the Google Fiber brainstorming effort.

Just as the input was crowdsourced, the results are as well as we’re making the report available for free to everyone in partnership with Social Media Club of Kansas City.

In this Google Fiber brainstorming report, you’ll get a sense of these voices from the community through the different structures and depths with which their concepts and ideas are reported. The voices will come through in the Personal Perspectives offered by a number of individuals involved in the session.

Finally, you’ll “hear” a range of voices in the ideas and concepts themselves. Rather than starting from scratch, Building the Gigabit City was designed to build upon work and thinking that’s already gone on in Kansas City about what Google Fiber could and should mean for the city. Beyond brainstorming on current thinking, there was a lot of new creative thinking about what the Gigabit City can be, too.

 

Google Fiber in Kansas City – The Building the Gigabit City Report

You can watch an archived livestream of the Building the Gigabit City release press conference at the SMCKC Gigabit City website in addition to downloading the free report.

We hope you’ll use the results to truly use your talents and resources to help realize the promise of the Gigabit City! – Mike Brown

 

The Brainzooming Group helps make smart organizations more successful by rapidly expanding their strategic options and creating innovative plans they can efficiently implement. Email us at info@brainzooming.com or call us at 816-509-5320 to learn how we can help you enhance your brand strategy and implementation efforts.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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1

At today’s Social Media Club of Kansas City (SMCKC) breakfast, The Brainzooming Group is presenting an update on the Google Fiber “Building the Gigabit City” brainstorming output from the session we facilitated in early October. The Gigabit City session was designed to generate as many ideas and concepts as possible for how Google Fiber can be used to change lives in Kansas City. This means the time during the live strategic thinking session was disproportionately devoted to brainstorming ideas, with relatively less time on prioritizing, ranking, and analyzing the ideas.

The intent with the Google Fiber brainstorming session results (available for download on Brainzooming.com on November 10, 2011) are they will be a platform to advance thinking and progress based on the input of hundreds of people with varying perspective on how ultra high-speed internet capabilities can shape Kansas City and other communities.

Whenever you have brainstorming output that hasn’t been narrowed and analyzed, there are a variety of steps you can take to develop and move it forward toward implementation. For those in Kansas City, the Building the Gigabit City effort is linked to the belief that success for the Google Fiber roll out depends on every citizen knowing what they can do with the ideas and concepts shared in our report.

11 Next Steps with Brainstorming Output

Here are 11 next step actions people can take with the Gigabit City report that also largely apply to brainstorming results you may be working with yourself in your work:

  • Share results with those who have not been exposed to them. This effort’s success comes from getting the work to as wide an audience as possible who can advance the concepts.
  • Ask for more information and insight. If you have questions or need deeper understanding on the topic, reach out for additional insights.
  • Combine concepts and ideas to create newer or bigger opportunities. If a particular idea or concept does not really demand gigabit speeds, add something to the idea that ups the ante.
  • Diversify concepts by soliciting additional input. Not everyone and every point of view was represented in “Building the Gigabit City,” so incorporating additional variety to the ideas is a positive.
  • Simplify the ideas while making them more revolutionary. We find the strongest (albeit rarest) concepts are incredibly simple yet still revolutionize a market. Move a potential concept in that direction!
  • Enrich the concepts with greater technical depth. We focused primarily on concepts related to needs, opportunities, and challenges among various community groups. There are still many opportunities to dramatically incorporate technology in realizing the concepts.
  • Dissect the concepts to narrow and exploit a hidden strength. You may see an opportunity within an idea or concept that is not getting due focus. Strip away the excess and build off the strong nugget you see.
  • Brainstorm some more on the groups, concepts, and ideas we explored. There is always an opportunity to enhance previous thinking with additional smart, innovative perspectives.
  • Support strong ideas with the tools you possess. Great ideas benefit from additional people, resources, and funding to bring them to life. Pick an idea yourself or collaborate with others to take action.
  • Solve the underlying need an idea or concept is addressing by figuring out how to accomplish it. Successful innovation is all about actually making something positive happen.
  • Ignore all these ideas and concepts in favor of moving ahead with your own ideas to exploit Google Fiber more effectively. If you do not see something that moves you to action in this report, generate your own ideas to develop.

Google Fiber “Building the Gigabit City” Recap Available November 10

Remember, The Brainzooming Group will release the draft Google Fiber “Building the Gigabit City” report as a free download on November 10. We look forward to your reactions and the next steps that emerge from it!  – Mike Brown

The Brainzooming Group helps make smart organizations more successful by rapidly expanding their strategic options and creating innovative plans they can efficiently implement. Email us at brainzooming@gmail.com or call us at 816-509-5320 to learn how we can help enhance your marketing strategy and implementation efforts.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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Several reactions to the large event Google brainstorming session The Brainzooming Group designed and facilitated for Social Media Club of Kansas City expressed frustration at the participants involved (questioning if people with real-life experience were involved in the Google Fiber brainstorming session), the nature of some ideas (they weren’t extreme enough), and the level of detail (insufficient action steps). You can see for yourself since we now have the report out videos from all the brainstorming groups posted on the SMCKC Gigabit City website.

From a distance, these are potentially reasonable challenges predicated on mistaken assumptions and experiences about what a brainstorming session is or will produce.

7 Things a Brainstorming Session Isn’t

Rather than writing another piece on what brainstorming (or “Brainzooming,” as we like to call it) is, here are seven things a brainstorming session ISN’T:

1. Able to accommodate everyone’s participation – There’s a point (around 10 people) at which the size of a group doing brainstorming starts to diminish results. Unless you’re using multiple facilitators, you have to strive for as much participant diversity as possible while realizing not every potential perspective will be included. That’s where pre-session input and post-session comments count.

2. Best done with a clean sheet of paper – Don’t start brainstorming with a clean sheet of paper, no matter how many people “say” to do it. Brainstorming with a clean sheet of paper generates ideas too close to right now. Start with a sheet of paper filled with creative thinking exercises – questions and tools to stretch creative thinking.

3. Quiet time – Group brainstorming sessions are for thinking aloud. If a brainstorming session is working, participants are going to be voicing and sharing ideas actively. The key is to make sure someone’s capturing ALL the ideas shared for later review.

4. A chance for a facilitator to push a personal agenda – A facilitator isn’t at a brainstorming session to make sure a specific outcome results. A brainstorming facilitator should be asking probing questions, prompting all attendees to participate actively, and ensuring new ideas are freely shared without being immediately ruled out.

5. Going to automatically solve every aspect of a question – Just because you conduct a brainstorming session doesn’t mean every issue will be addressed. Even though attempting to target and focus the subject matter with creative thinking exercises, a brainstorming session is just one input into a successful ideation process.

6. Always a special event – If you’ve been to brainstorming sessions, it usually feels like a big deal. My thinking when bringing people together for Brainzooming is to make sure it’s productive and efficient, but also a very memorable event. If the only time you’re pushing your creative thinking is at special events though, you’re missing out. Make sure you have at least a few techniques you can use informally to brainstorm anytime you need new ideas.

7. A stopping point – Even though a brainstorming session concludes at some point, it’s rarely the end of the work. After the brainstorming session, there will be ideas to review, evaluate, and select to pursue with specific implementation steps.

Wrap-up

If that’s what a brainstorming session isn’t, how do the brainstorming sessions you’ve been in compare? – Mike Brown

 

Download the free ebook, “Taking the NO Out of InNOvation” for help in better using creative thinking exercises! For an organizational boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at brainzooming@gmail.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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We facilitated the “Building the Gigabit City” brainstorming session Monday, October 3 with a tremendous, diverse group of individuals from across Kansas City. Our objective was to identify potential opportunities for how Kansas City will use the ultra high-speed internet capabilities Google Fiber will provide to change individual lives in the metro area. In partnership with Social Media Club of Kansas City, we designed and facilitated the event as a large strategic brainstorming session.

Visualizing The Brainzooming Group Process

We don’t write much about specific clients we work with on the blog, because frankly, the type of strategy and innovation work we do results in proprietary output. Even that The Brainzooming Group is working with a particular client is often sensitive information. As a result, this pro-bono session, inspired by a challenge to Social Media Club of Kansas City from by local Kansas City government officials, is a rare occasion to write about and depict the strategy and innovation work The Brainzooming Group does for specific clients.

Right now, we’re in the midst of reviewing, compiling, and documenting the Gigabit City brainstorming session’s output and our strategic input on the three themes of “Learning, Living, and Leading.” The brainstorming session results will be shared with anyone in the community or globally as an input to make the effort more successful.

In the meantime, here are three initial videos from Kansas City television stations (Fox4 and KCTV-5) plus one from Jason Harper at the Kansas City Missouri Public Library, another major “Building the Gigabit City” sponsor. Each video depicts a different aspect of the Google Fiber event, the facilitators, and the participants.

Look for more updates over the next few weeks here, and on Social Media Club of Kansas City’s Gigabit City website. “Building the Gigabit City” was an exciting, dynamic innovation step for Kansas City, and we are very appreciative that The Brainzooming Group was in a position to make it happen!  – Mike Brown

Fox4 – Google Fiber Plans

KCTV 5 – Gearing up for Google Fiber 

 

 

Kansas City Missouri Public Library Recap


The Brainzooming Group helps make smart organizations more successful by rapidly expanding their strategic options and creating innovative plans they can efficiently implement. Email us at brainzooming@gmail.com or call us at 816-509-5320 to learn how we can help enhance your marketing strategy and implementation efforts.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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2

Today’s the day for “Building the Gigabit City,” which we’ve been developing for a number of weeks. The Brainzooming Group is facilitating an 80-plus person brainstorming session for Social Media Club of Kansas City. We designed the brainstorming session to imagine a wide range of possibilities for how Google Fiber, the ultra high-speed internet capability, will dramatically change lives in Kansas City.

One of the brainstorming session participants emailed me Friday with questions about the event. In the email, she said she probably wouldn’t have any new ideas, but would be there to share results with others. I responded to her email saying I was convinced she would contribute big thinking, but even if she didn’t, new ideas aren’t the only way to contribute to a brainstorming session’s success. I also mentioned she had already provided a new idea – the topic for today’s blog post.

8 Ways to Make a Brainstorming Session a Bigger Success

Here are 8 ways you can contribute to a brainstorming session’s success without ever contributing a new idea:

1. Say aloud what you’re thinking – Your words could trigger someone else to come up with a new idea.

2. Legibly write down other peoples’ ideas – You will help give another person’s thinking life and an ongoing presence.

3. Tell another person, “That’s great!” – Your verbal support will embolden them to share other ideas.

4. Encourage someone to voice an idea they’re not sharing – Your support can be the difference in getting someone to share a winning possibility.

5. Protect an idea that’s being censored – Standing up for new thinking helps an idea not getting due consideration to not be overlooked.

6. Connect two or more ideas others have shared – Spotting a relationship others don’t can spark breakthrough possibilities.

7. Smile – When your brainstorming session’s facilitator sees your smile and hopeful expression, it provides important energy for sharing with the group.

8. Ask a positive question – When someone with an idea is asked to expand the idea, it can help advance their thinking and those of other brainstorming session participants.

Wrap Up

If you want to keep tabs on today’s Building the Gigabit City brainstorming session, you can do so by tracking the #GigabitCity hashtag on Twitter. And if you want to contribute to the brainstorming session’s success, tweet us some words of creative brainstorming encouragement!  – Mike Brown

Download the free ebook, “Taking the NO Out of InNOvation” for help on how to be more creative! For an organizational boost, contact The Brainzooming Group to help your team be more successful by rapidly expanding strategic options and creating innovative plans to efficiently implement. Email us at brainzooming@gmail.com or call us at 816-509-5320 to learn how we can deliver these benefits for you.

 

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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In the spirit of community efforts to generate ideas for how the Google Fiber implementation (which we covered a few weeks ago) can changes lives in Kansas City, The Brainzooming Group is excited to announce we are partnering with Social Media Club of Kansas City to facilitate a large-scale brainstorming session with a cross-community group to address the topic.

The day-long session, facilitated using the Brainzooming methodology and strategic thinking exercises, will address needs and opportunities for a variety of communities within Kansas City.

Concepts and ideas generated during the strategic ideation session will be posted online and made available to the community, organizations, developers, and innovators interested in pursuing the concepts to change the lives of Kansas Citians.

The full press release for the event is at the end of this post.

How Can Brainzooming Readers Get Involved?

All of you are invited to provide your ideas and thoughts in an online survey to help shape the in-person brainstorming session. This approach is the same we use with clients to bring as many diverse perspectives as possible into an in-person brainstorming and strategic thinking session.

We’ll be providing updates throughout the process here and at the main website for the event.

This is one of the most exciting efforts we’ve been involved with and can’t wait until October 3 to get going on it! –  Mike Brown

 

Social Media Leaders Seek Kansas City’s Roadmap to Gigabit City

Group to Brainstorm Strategies to Quickly Capitalize on Google High-Speed Fiber

09.15.2011– The area’s most avid internet users and innovators will convene with business, education and civic leaders to brainstorm ways to capitalize on Google’s bestowment of ultra-high speed fiber internet network upon Kansas City.

After Google announced last spring that Kansas City, Kansas and Kansas City, Missouri are the two initial cities to benefit from “internet access more than 100 times faster than what most Americans have today,” the task falls to the community to determine the best ways this technological gift should be used.

In response, the Social Media Club of Kansas City (SMCKC) will host “Building the Gigabit City: Brainstorming a Google Fiber Roadmap” October 3rd at the Kansas City (MO) Public Library Central Branch, one of the event’s major sponsors.

SMCKC member Mike Brown, founder of The Brainzooming Group, will lead the invitation-only, daylong work session. Brown volunteered to fully donate the company’s innovation services and the Brainzooming Methodology to the session that will bring together more than 50 individuals from SMCKC as well as the broader community—a combination of visionary entrepreneurs, developers, business leaders and creators.

A public presentation of preliminary results from the Gigabit City session and a call for public input will be conducted from 6:30 to 8 p.m. at the Kansas City Public Library Central Branch Helzberg Auditorium at 14 W. 10th Street in Kansas City, MO.

“The importance of not only accepting this tool from Google, but using it with an eye towards long-term success cannot be overstated,” Brown said. “The Brainzooming Group is based in Kansas City, and our method successfully allows a large, diverse group to actively contribute and shape ideas. That diversity of thinking is exactly what’s needed to bring the community’s best ideas to the surface.”

The public is invited to share their thoughts about community needs and opportunities that gigabit home internet might help address prior to the workshop by completing an online survey at http://www.surveymonkey.com/s/GigabitCity. Data collected from the survey will be used to stimulate a focused, facilitated workshop designed to yield hundreds of potential ideas and at least 25 refined application concepts about what Google Fiber might mean to consumer households.

“We want to lay a framework on which businesses and individuals can develop opportunities on the social web within the Kansas City community, positioning the region as a national leader in the social technology and innovation space,” said Joe Cox, president of the Social Media Club of Kansas City. “As a metro area we will have a short window as the first gigabit city, and we believe in getting ideas on the table and into action as quickly as possible to take full advantage of the opportunity we have been given.”

Session output will also be shared with the public online as a crowdsourced foundation of opportunities and concepts for creation of positive economic, educational and lifestyle changes in Kansas City.

Other sponsors for “Building the Gigabit City” include Polsinelli Shughart PC and KCNext.

The Brainzooming Group helps make smart organizations more successful by rapidly expanding their strategic options and creating innovative plans they can efficiently implement.  To learn how we can bring out the best innovative thinking in your team email us at brainzooming@gmail.com or call us at 816-509-5320.

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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