0

It’s one thing to have the creative thinking skills to bust creativity barriers when imagining new creative ideas. It’s another to pave the way for successfully pitching ideas internally or externally. Here are seventeen articles touching on the creative thinking skills you need for pitching ideas with greater impact.

Anticipating Receptivity to Change

New-Street

7 Lessons to Get Ready for Change Now

Don’t wait for the time when you’re going to pitch the idea to start getting ready for change. Start early. Start right now, before you need to start.

Creating Change and Change Management – 4 Strategy Options

Depending on your organization’s strategic situation sets the stage for determining the right mix of emotion, fact, and intensity to pitch new creative ideas.

3 Strategies for Navigating a Political Environment

If your organization’s environment is overtly political (or even subtly political), you need to be thinking about how it will affect reactions to your creative ideas.

Bringing Creative Ideas to Fruition

Dinner-Table-Food-Fight

Project Management – Dinner Table Analogy for Project Team Members

There are times to challenge creative ideas within a project team, and there are times you don’t. Here is a way to help team members understand which is which.

Project Management – 15 Techniques When Time Is Running Down

How you finish up a creative idea, pitch, or prototype can impact how the idea is received. Even if you have to rush through the preparation, you can avoid calling attention to parts that aren’t as fully developed as others.

Creative Thinking Skills – 5 People Vital to Critical Thinking, Literally

It’s far better to invite naysayers to challenge your idea before the big day comes to pitch your creative idea in the limelight. Here are five types of critical thinkers to invite to the challenge party.

Strategic Thinking Exercises – Who is the Positive Devil’s Advocate?

While we’re big on challenging the flaws in a creative idea to anticipate any potential issues, it’s also valuable to think about the challenges of outrageous success with your idea.

Packaging Creative Ideas

Framing-Ideas

Why Serve Up Your Treasure Like Trash?

Don’t short change presenting your creative ideas. The lack of impact in how you present creative ideas can directly reflect on perceptions of your ideas.

How Are You Staging Your Next Idea?

Giving tangibility to your creative idea can make it easier to pitch the possibilities of how it can strategically change your organization’s situation.

Project Management Techniques – 5 Final Report Success Tips

Sometimes you’re communicating your creative ideas in a report format. Here are five tips to set your communication up for success.

Customer Experience Strategy – 11 Ways to Demo an Intangible Service

If your idea is intangible, this article, focused on demonstrating intangible services, features strategies that can extend to demoing creative ideas.

Creative Thinking Skills: 9 Ways to Present a Business Strategy with Panache

If you really want to go over the top in sharing your new ideas, here are nine possibilities you need to explore.

Building Connections to the Audience

Mike-Brown-Making-Big-Ideas-Happen

Making Challenging Content Accessible: 5 Steps to Creating a Nick Cave Fan

If you suspect your creative ideas are going to be challenging to the audience’s sensibilities, here are ways you can build a connection to an audience that may really struggle to understand your perspective.

Innovation Strategy with a New Audience

When you are introducing a new idea to an unfamiliar audience, go out of your way to complete the homework that will unveil the similarities you share so you can start from a point of agreement.

Improve the Success of Your Letters to Santa – Guaranteed!

While the title suggests this post only applies to letters to Santa, it’s really a four-part recommendation formula that is tailor-made to communicate creative ideas to busy executives.

Managing Clients Who Love Their Creative Ideas

It may be that you are in a client situation where the client LOVES their own ideas. If that is the case, there are ways to dissect the ideas to keep what’s good and take a shot at changing what isn’t good in a completely acceptable way.

Structuring the Evaluation

Strategic Questions – 19 Ideas for Reviewing Creative Design Work

Don’t walk into an evaluation of your creative idea and have it turn into a like / don’t like conversation. Instead, provide a framework to evaluate the idea that allows you to showcase how your creative ideas are both creative AND strategic. – Mike Brown

Mike-Brown-Gets-Brainzoomin

Learn all about what Mike Brown’s creativity, strategic impact, and innovation presentations can add to your business meeting!

If you enjoyed this article, subscribe to the free Brainzooming email updates.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

This tweet from Kansas City entrepreneurial maven and Chief Nomad at Hostel KC, Brittain Kovač, asked what creative thinking skills resources we had to avoid “mental bankruptcy.”

Mental-Bankruptcy

Mental bankruptcy?

Mental bankruptcy is when an entrepreneur expends so much mental energy on the business they run a deficit. This results in coming up lacking when they to produce the mental energy needed to keep everything going, whether “everything” relates to business or personal matters.

Mental bankruptcy is not a term we have specifically used relative to creative thinking skills. We have certainly covered the phenomenon, though. As with financial bankruptcy, the best way to avoid mental bankruptcy is to head it off before you need to do something about it.

Invest in Your Creative Thinking Skills Before You Need Them

In light of that advice, here are creative thinking skills and tips we would recommend entrepreneurs start addressing now!

1. What is your biggest purpose?

Figure out what really matters to you through developing a personal core purpose statement. I know an entrepreneur is likely to say what really matters is focused entirely on developing the business. Understood, but I would advise thinking bigger and more spiritually than simply getting your business going. If that is all that matters, you are setting yourself up to crash and burn in case that is what the business does.

2. Identify your inspiration inventory

Take 10 minutes and create an inspiration inventory that lists what does the best job of mentally recharging you. List all these people, places, and things ahead of time. Then invest the time to see, do, and enjoy them to keep yourself mentally sharp and replenish your mental energy assets on an ongoing basis.

3, Build a relationship with a strategic mentor

Developing a relationship with a strategic mentor can be life changing. A strategic mentor should both challenge you and boost you. The key for an entrepreneur is to identify a strategic mentor outside your direct business life. You want someone as a strategic mentor who will not be going through the same mental energy swings you are!

ebook-cover-redo4. Download “Taking the NO Out of InNOvation”

Mental bankruptcy can definitely be the NO standing in the way of an entrepreneur’s innovation plans. Take advantage of our FREE “Taking the No Out of InNOvation eBook. It is full of creative thinking skills and suggestions for breaking through a variety of mental energy deficits.

Download Your Free

5. Subscribe to the Brainzooming blog

If you have not already, subscribe to the Brainzooming blog. (You think we would miss the Brainzooming blog as a great mental energy booster?) Whether it is coming up with new ideas or figuring out innovative ways to get things done, we are all about getting your Brainzooming whether mental bankruptcy is on the horizon or already a part of your entrepreneurial life!

Creative Thinking Skills Build Your Mental Energy Assets

Whether you are an entrepreneur or work in a bigger company (yes, entrepreneurs, there ARE big company people who work hard enough to put themselves into mental bankruptcy), these recommendations are all solid investment for staying out of mental bankruptcy.  – Mike Brown

If you enjoyed this article, subscribe to the free Brainzooming email updates.

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

1

I’m presenting an updated version of our “Busting Creativity Barriers – An Inspiring Dose of Brainzooming” today, right in the heart of World Creativity and Innovation Week. If you’d like to bust your creative thinking barriers, here are twenty-two source links for the three major creative thinking skills themes in the presentation. Enjoy busting your creative barriers!

Creativity Thinking Skills for You and Your Team

On-the-Road---ET-and-Friend

Creative Structures and Creative Thinking Questions

Creative-Thinking-Question

Busting Creativity Barriers

One-Creative-Step

 

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

 

Looking for Ways to Develop a Successful
Innovation Strategy to Grow Your Business?
Brainzooming Has an Answer!

Brainzooming Outside-In Innovation Strategic Thinking Tools eBookBusiness growth can depend on introducing new products and services that resonate more strongly with customers and deliver outstanding value.

Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? The right combination of outside perspectives and productive strategic thinking exercises enables your brand to ideate, prioritize, and propel innovative growth.

Download this free, concise ebook to:

  • Identify your organization’s innovation profile
  • Rapidly deploy effective strategic thinking exercises to spur innovation
  • Incorporate market-based perspectives into your innovation strategy in successful ways

Download this FREE ebook to turn ideas into actionable innovation strategies to drive your organization’s comeback!





Download Your Free  Outside-In Innovation Strategic Thinking Fake Book




Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

I’m delivering the closing keynote at the October 2015 Social Media Strategy Summit in Boston. It’s an exciting next step in the relationship that’s developed with the Global Strategic Management Institute (GSMI) over the past year delivering social media strategy workshops and presentations at a number of their events.

Bring on the 28 Social Media Strategy Super Models

This new keynote presentation will cover “Super Models – Strategic Ways to Plan, Sell-in, and Get More from Your Content.”

No, it’s not about Kate Upton, Gisele Bündchen, or even Cindy Crawford who caused a social media stir with the “who knows whether they are touched up good or touched up bad” photos.

The social media strategy keynote presentation I’ll be delivering will highlight strategic models we’ve developed for brands to expand their effectiveness in developing content marketing and social strategies. Each model provides a different perspective to think about various aspects of social and content strategy.

I started sketching out the keynote presentation while discussing the conference with Breanna Jacobs, Director, Conference Production at Global Strategic Management Institute. This prompted this compilation of twenty-eight social media and content marketing models we’ve included across these articles from the Brainzooming blog.

Online Brand Presence

Social Networks Are Like . . . Offline Situations Where You Understand What to Do

It’s a lot easier to explain social networks to people who don’t get it (and even develop robust strategies) when you have solid offline models to make strategic connections. Want an example? Twitter makes a lot more sense to many executives and sales people when you tell them it’s like a business networking function.

Network-Twitter

Your Website Is Like . . . Your Home

Most people don’t invite people over to their messy, run-down homes. They get their houses fixed up and ready, then the invites are extended to others. The same steps apply for your brand’s website and its audiences.

Activating Your Brand’s Online Is Like . . . TV Network Content and Promotion

TV and cable networks have been creating content, promoting it, and drawing audiences for a long time. That’s why we think they have something to teach brands.

Social Media Interaction

Social Engagement Is Like . . . Dating and Relationship Success

Lifelong personal relationships aren’t built on a series of one night stands. Neither are successful brand relationships with their audiences.

Mike-Cyndi

A Community Manager’s Job Is Like . . . Being a DJ at a Dance Club

Whether you are a community manager or a DJ, having lots of options, paying attention to what the crowd is enjoying, and making connections are all vital.

Reaching Out and Engaging Online with Frustrated Customers Is Like . . . Preventing a Brand Kidnapping

Just as you wouldn’t stand idly by if someone where threatening a family member, a brand has to reach out and manage engagement with frustrated customers to turn these situations into success.

Failing to Monitor Online Conversations without Social Listening Tools Is Like . . . Trying to Serve Soup without a Ladle

It’s frustrating to try to listen, learn, and analyze what’s going on relative to your brand on social media without good listening tools. They’re changing all the time, so you have to stay up on them.

Content Creation

Creating Audience-Oriented Content Is Like . . . Standing on the Outside of Your Brand and Looking In (But Mainly Looking Around)

A sure way to deliver ho-hum content to your audience is to stand “inside” your brand and simply report about yourself. Engaging brand content reflects an audience perspective that takes place outside your brand.

Outside-Looking-In

Being Able to Easily Generate Content Ideas Is Like . . . How George Costanza Thinks about TV Show Ideas

You have to be a Seinfeld fan for this model to work as well, but suffice it to say that ANYTHING can become a blog post!

Deciding How Aggressive Your Content Sells Online Is Like . . . Deciding If Your Brand Is a Fun Partier, a Pushy Salesperson, or Something in Between

There are multiple ways you can sell and pick your spots on the social sales continuum. You just need to decide what approaches best fit your brand.

Involved with Branding Strategy? Join us in San Francisco in May!

I’ll be conducting a workshop on “Strategic Brand Innovation – Mining Outside-In Opportunities to Bolster Your Brand” at the GSMI Brand Strategy Conference in May 2015. If you’re focused on branding and want to hear perspectives from a wide variety of great brands, we’d love to see you in San Francisco! – Mike Brown

 

If you enjoyed this article, subscribe to the free Brainzooming email updates.

“How strong is my organization’s social media strategy?”

9 Diagnostics to Check Your Social Strategy

Is your social media implementation working as well as it can? In less than 60 minutes with the FREE Brainzooming ebook “9 Diagnostics to Check Your Social Strategy,” you’ll have a precise answer to this question.

Any executive can make a thorough yet rapid evaluation of nine different dimensions of their social business strategies with these nine diagnostics. Download Your Free Copy of “9 Diagnostics to Check Your Social  Strategy.”

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

Yesterday’s Brainzooming article shared ways to increase the strategic thinking in your organization without holding an offsite meeting.

Here’s another way to improve daily strategic thinking. It builds on one idea in yesterday’s post (“Develop a working command of ten to fifteen strategic thinking questions that fit many of the business and organizational situations you encounter”).

This approach leads to developing a list of targeted questions specific to your business situation. You can complete it in a week, but we recommend spreading it over several weeks or during a typical month of activity.

4 Steps to Customizing Your Strategic Thinking Questions

Creative-Thinking-Question

Step 1. Anticipate

Before the week or month you have selected, list typical business issues and conversations you have with your team and other groups you work with regularly.

Step 2. Categorize

Group the issues and conversations into general categories. Possible examples include:

  • Understanding things (analysis, evaluation)
  • Developing things (innovation, creativity)
  • Building things (operations, manufacturing, efficiency and process improvements)
  • Growing things (creating more sales, implementing more initiatives)
  • Fixing things (diagnosis, correction)
  • Forecasting things (projections, estimates)

Step 3. Track

With the list in Step 2 complete, use it during your selected timeframe to keep track of how many issues and conversations pertain to each category. If you need to add other categories, add them.

Step 4. Compile

After you’re done monitoring your conversations and activities, see where your focus is. Work on developing a custom list of ready-to-use questions in each area. You can mine our extensive lists of strategic thinking questions for ones to use. Here are links to some of our most popular lists:

This focused approach will pay dividends with your ability to develop a solid command of strategic thinking questions for daily use to boost strategic thinking in your team, yourself, and everyone you work with in the organization.  – Mike Brown

10 Lessons to Engage Employees and Drive Improved Results

FREE Download: “Results!!! Creating Strategic Impact”

Results!!! Creating Strategic Impact Mini-Book

Senior executives are looking for employees who are strong collaborators and communicators while being creative and flexible. In short they need strategic thinkers who can develop strategy and turn it into results.

This new Brainzooming mini-book, “Results – Creating Strategic Impact” unveils ten proven lessons for senior executives to increase strategic collaboration, employee engagement, and grow revenues for their organizations.

Download this free, action-focused mini-book to:

  • Learn smart ways to separate strategic opportunities from the daily noise of business
  • Increase focus for your team with productive strategy questions everyone can use
  • Actively engage more employees in strategy AND implementation success

Download Your FREE   Results!!!  Creating Strategic Impact Mini-book

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

Before a creative thinking workshop, a “front row” participant (you know, the “walking in the room already engaged in the content” type of participant) asked what school of thinking The Brainzooming Group belonged to with respect to our creative thinking approaches. She dropped a couple of potential names she suspected as possibilities. I may have already been in pre-presentation mode and didn’t completely catch what she said, because only one name sounded familiar.

I shared with her that we borrow from anywhere when it comes to schools of thought for creative thinking, and that many are quite non-traditional. I mentioned she’d see one strategic thinking exercise just added back into the workshop based on Ghostbusters (Yes, THAT Ghostbusters)!

Creative-Inspiration-Bulbs

One advantage of looking broadly for creative thinking influences is we’re never stuck waiting for some expert to publish a new book or article to expand our set of strategic thinking exercises. To the contrary, the Brainzooming repertoire changes and grows continuously through new techniques and influences.

The discussion prompted telling her the proper answer should be a Brainzooming blog post. In a similar vein, we’ve covered the A to Z of Strategic Thinking Exercises (which referenced some influences), and discussed in another where strategic thinking exercises in  workshop originated.

This list of creative thinking influences, however, is different.

Reviewing the slides, stories, and blog posts from the creative thinking workshop deck yielded this list of fifty-nine influences. They aren’t in any specific order, and it certainly isn’t a comprehensive list of all our influences (especially since very few people I have worked with directly are on the list).

Nevertheless, this gives you a good representation of why it’s tough to describe a specific school of thought you can connect to Brainzooming.

59 Creative Thinking Influences

  1. Chuck Dymer
  2. Edward de Bono
  3. Greg Reid
  4. Diners, Drive-ins, and Dives
  5. Queer Eye for the Straight Guy
  6. Ted Williams – The Science of Hitting
  7. A.T. Kearney
  8. Gary Singer
  9. Interbrand
  10. Monty Python
  11. Sue Mosby
  12. 75 Cage Rattling Questions
  13. Linus Pauling
  14. Woodrow Wilson
  15. Ghostbusters
  16. The Wall Street Journal
  17. Business Week
  18. Fast Company
  19. Cake Boss
  20. What Not to Wear
  21. The Bible
  22. Dilbert
  23. Milind Lele, Ph.D.
  24. Presentation Zen
  25. Tom Peters
  26. Don Martin
  27. Hank Ketchum
  28. The Scream
  29. The Squirrels in Prairie Village, KS
  30. Steve Bruffett
  31. Enterprise IG
  32. David Bowen, Ph.D.
  33. Arizona State University Center for Services Leadership
  34. FedEx
  35. Seth Godin
  36. Joe Batista
  37. Tony Vannicola
  38. Peter’s Laws
  39. Whoever invented the 4-box matrix
  40. Gordon MacKenzie
  41. Appreciate Inquiry
  42. David Cooperrider, Ph.D.
  43. Benjamin Zander
  44. Keith Prather
  45. Brett Daberko
  46. Philip Kotler, Ph.D.
  47. Robin Williams
  48. Improv Comedy
  49. Jim Collins
  50. Jay Conrad Levinson
  51. The Catechism of the Catholic Church
  52. Jan Harness
  53. Muhammad Ali
  54. R.E.M.
  55. Music Fake Books
  56. Seinfeld
  57. Gilligan’s Island
  58. Whoever came up with the concept of Reverse Engineering
  59. The Family Feud

Shout outs to everyone and everything on this list. It’s clear we need to write blog posts on a variety of these creative inspirations because Brainzooming wouldn’t be what it is without you! – Mike Brown

 

10 Lessons to Engage Employees and Drive Improved Results

FREE Download: “Results!!! Creating Strategic Impact”

Results!!! Creating Strategic Impact Mini-Book

Senior executives are looking for employees who are strong collaborators and communicators while being creative and flexible. In short they need strategic thinkers who can develop strategy and turn it into results.

This new Brainzooming mini-book, “Results – Creating Strategic Impact” unveils ten proven lessons for senior executives to increase strategic collaboration, employee engagement, and grow revenues for their organizations.

Download this free, action-focused mini-book to:

  • Learn smart ways to separate strategic opportunities from the daily noise of business
  • Increase focus for your team with productive strategy questions everyone can use
  • Actively engage more employees in strategy AND implementation success

Download Your FREE   Results!!!  Creating Strategic Impact Mini-book

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading

0

Writing a newsletter article, it struck me that for as much as we discuss the importance of diverse strategic perspectives on better strategic thinking, we don’t seem to have a compilation of our articles on the topic.

Let’s fix that!

Workplace Diversity – The Why, Who, and How of Strategic Thinking

These Brainzooming articles are arranged based on why you should seek workplace diversity to benefit strategy, who holds the important perspectives, and how you can take best advantage of them to improve your organization’s strategy.

Dilbert-ThinkerWhy Workplace Diversity Benefits Strategy

Who Holds the Strategic Perspectives You Need on Your Team

How to Manage Workplace Diversity and Varied Strategic Perspectives Working Together

 

Making Workplace Diversity Work for Your Strategy

This list of articles is a start to thinking about the value of having people with different thinking styles, perspectives, experiences, and backgrounds on your teams.

If you’d like to discuss how to put this all together for your organization’s benefit, let us know. We’d love to customize a strategy that delivers the best results for you! – Mike Brown

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

Mike-Brown-Gets-Brainzoomin

Learn all about how Mike Brown’s workshops on creating strategic impact can boost your success!

 

Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

More Posts - Website

Follow Me:
TwitterFacebookLinkedInPinterestGoogle Plus

Continue Reading