At a Charlotte Business Marketing Association presentation on “Taking the NO Out of Business InNOvation,” a question was raised about the right number of people to have in facilitated innovation and strategy sessions.
- People with solid, front-line business experience to help frame business strategy issues.
- Others with functional knowledge applicable to the strategy or innovation topic to provide an understanding of capabilities.
- Creative instigators who can act as innovation catalysts by viewing business situations in new & unconventional ways.
Using The Brainzooming Group framework, we’ve done very successful multi-person strategic thinking sessions with two people who filled multiple roles. Often, it takes 3 to 8 people per group to have enough depth in each of the three areas.
Tomorrow’s post will highlight the business challenges of overloading an innovation session with too much creativity. Trust me, it doesn’t lead to the best, most implementable business ideas. – Mike Brown
The Brainzooming Group helps make smart organizations more successful by rapidly expanding their strategic options and creating innovative plans they can efficiently implement. Email us at firstname.lastname@example.org or call us at 816-509-5320 to learn how we can deliver these benefits for you.