Talking with reader and number one Brainzooming fan Stephen Lahey recently, the conversation turned to the strategic thinking behind reasons to integrate one’s spirituality and business life.

I shared my personal strategic thinking and perspective with Stephen. That perspective has been heavily shaped by the seemingly rhetorical question, “If it were a crime to be a Christian, would there be enough evidence to convict you?”

Relative to Stephen’s question, integrating my spiritual beliefs into my communication whether in person or online provides more evidence to “convict” me.


5 Reasons to Integrate Spirituality and Business

Additionally, trying to be more direct about my religious beliefs in business also:

  1. Addresses the most important relationship and activities in my life.
  2. Creates accountability for me to live to the standards and ideals I communicate.
  3. Brings me into stronger alignment with my personal core purpose statement.
  4. Helps weed out potential clients who might see my spirituality as a stumbling block. This is helpful because us helping clients depends heavily on their ability to be open to ideas that do not completely match their own.
  5. Tries to make it clearer that any good I bring to a business relationship is not directly because of me, but because of the good flowing from the blessings of a deepening religious devotion.

That is where I am right now as I pray about and explore ways to make the importance of my religious beliefs more visible to more people.

Why do I want to do that?

It is not because it is good or bad for business. It is because it is invaluable for each of us to know that God loves us, and is incumbent on those that already know that love to share it with everyone else!

What’s your strategic thinking about this?

I always appreciate you sharing your perspective on blog topics, and if you have thoughts on integrating spirituality and business, it would be particularly helpful to know you strategic thinking about it. Stephen and I are scheduled to record a show for his Small Business Talent podcast, and it would be wonderful to bring your strategic thinking and perspectives to the conversation.

So, what DO you think? – Mike Brown

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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12 Responses to “Strategic Thinking – 5 Reasons to Integrate Spirituality and Business”

  1. Great, thought provoking post, Mike! Looking forward to recording the podcast episode tomorrow!

  2. AlexanderG says:

    Though I immensely respect your opinion on this–and the way you live your life and do business–I choose to keep my spirituality (and less successfully, my politics) out of the conversation. Too many land mines when you’re growing your business. Godspeed!

    • Mike Brown says:

      I think it becomes a question of whether you are willing to step on those landmines that you really SHOULD be stepping on, Alex. I probably haven’t stepped on enough of them yet, which says to me I have more work to do.

  3. Bud Sanders says:

    Excellent post Mike! For me, the strategic thinking revolves around consistency and trust. I learned a while back that it’s much easier to be just one person – as opposed to being one person at work and one in your personal life. If you try to hide something in your personal life, such as your faith, you will create inconsistencies in your business life. These will be noticed and will lead to a barrier in creating trust – which is vital to building strong business relationships. If you are walking in your faith, it can’t help but show up in your business life. It doesn’t mean you’re overt about anything necessarily, it’s just a part of who you are.

    • Mike Brown says:

      You’ve hit on the big issue, Bud, which is being “one person” and not trying to juggle multiple identities based on the audience. That’s a recipe for disaster.

  4. Charly Haversat says:

    This conversation might be better advanced if entitled “Integrating Ethics and Business.” To Alexander’s point below, spirituality is a private thing, and exposing personal religious beliefs runs the risk of alienating those in the workplace who don’t share those views. At the extreme it can also be illegal. Thus, why not focus on bringing personal ethics into play instead?

    • Mike Brown says:

      Ethics and spirituality aren’t identical. I don’t know that I would have always realized that until I was in a business relationship with someone who was ethical but immoral. And If you willingly and persistently put your spiritual beliefs behind the possibility of alienating someone, then alienating someone is more important than spirituality to you. For me, this has been the challenge and blessing to have spiritual beliefs become the first question on how to conduct business.

    • Stan Faryna says:

      What are ethics? Are we talking professional ethics or natural ethics a la Aristotle’s Nichomachean Ethics?

  5. I totally agree Mike and it has more to do with my belief in God and what is correct for that relationship rather than what is best for my business. My Christian beliefs are a huge part of who I am. To ignore that in my business or any part of my life seems wrong. Like “I’ll acknowledge God when it is good for me, but ignore Him when I think it might hurts me”.