A January post highlighted the plan to broaden Brainzooming through social media. Specific tactics included Twitter, capturing story ideas with Flip video, and participating elsewhere online.

Since many readers have asked, here’s a progress update: the opportunities, connections, and possibilities from implementing the plan have been beyond my expectations. For those considering using social media in your personal brand efforts, here are some highlights:

One learning has been that taking a strategic approach to social media for me means concentrating efforts on only a few sites. That’s why there’s little presence from me on Facebook or Plaxo. I will be trying though to make a concerted attempt to get back to some high impact sites and explore new ones. One is Bulbstorm.com – a crowdsourcing beta site allowing individuals and businesses to solicit input on ideas while still protecting fundamental, proprietary elements of the ideas through varying access levels.

What a partial year so far of learning, meeting new people, and discovering new opportunities! Email or DM me with questions on your social media effort or suggestions for mine. Mike Brown

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Mike Brown

Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation. Mike is a frequent speaker on innovation, strategic thinking, and social media.

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One Response to “What Has Social Media Done for Me? Plenty”

  1. Paul Gerst says:


    I agree about the Flip video camera. It is great. Every marketing person should carry it with them always. The Flip and Windows Movie Maker is an easy way to make some interesting content. Thanks for the bulbstorm tip. I never heard of them.