Yesterday’s article talked about creating strategic impact through breaking a business and recreating it as something new and better. I’ve been reworking various Brainzooming strategic thinking questions to make them better suited for identifying and exploring concepts for breaking a business.
9 Strategic Thinking Questions for Breaking a Business
Here’s a working list of the first nine refashioned strategic thinking questions.
- How would an incredibly successful company with a very different business model rework our business into something new?
- How can we go shopping with our customers on a daily basis to gain breakthrough product ideas?
- What do we have to do to increase our number of employee-generated ideas by 100x?
- If we listed everything we think is essential to our business, what would be the first 50 percent of items we would cut from the list to remake our organization?
- If we cut the number of product/service options, variations, and alternatives we offer customers, what else would we do to improve the value we deliver to them?
- What has our industry known about and ignored for years that could deliver incredible value to customers that no one has every pursued?
- If our brand is trying to catch the #1 in our industry, what can we do completely differently instead of simply following the leader once again?
- How can we boost our speed, expertise, and strategic thinking by an order of magnitude to disrupt our industry?
- How could we turn the most complicated processes in our customer experience into one-step processes that are dramatically easier for clients?
The first couple of questions focus on generating many more insights; three through seven address strategic options; eight and nine push for creating strategic impact via increased speed and simplification.
Which of these strategic thinking questions would you tackle first?
I’m leaning toward 1, 4, 5, and 9 as our initial strategic thinking questions to think about breaking our business and turning it into something new.
Which questions get you thinking about breaking your business? – Mike Brown
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