Blog | Brainzooming

Getting Your Rear Kicked for No New Ideas? Here’s Your Innovation Answer!

Written by Mike Brown | May 8, 2014 9:50:56 AM

An article in The Wall Street Journal “Marketplace” section featured a who’s who of retailers getting their rears kicked for an absence of new ideas and an inability to anticipate current and future retailing changes.

Among the headlines:

  • Big Retailers Find It Hard Shopping for a CEO (featuring JC Penney, American Eagle Outfitters, and Target)
  • Whole Foods Shares Drop on Flat Earnings
  • Office Depots Plans to Shut 400 Sores
  • Sear’s CEO Signals More Closings Likely

The CEO article that includes Target said the retailer is ready to move away from its 112-year track record of internal leadership to look beyond Target, and potentially the retail industry, for its next leader.

Why the change in strategy?

Target needs “fresh eyes” to create dramatic change, rapidly test more new ideas, and get “pilots” and “experiments” into its retail stores with greater speed.

Fresh eyes, more new ideas, and experimenting with greater speed?

Sounds like an organization trying to figure out how it is going to start Taking the NO Out of InNOvation!  – Mike Brown

 

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