Is There a Social Media Press Pass for Live Event Tweeters and Bloggers?

I’d been looking forward all last week to a Saturday night event at the KC Artists Coalition. Peregrine Honig, the Kansas City artist who appeared on the Bravo reality hit “Work of Art: The Next Great Artist” was speaking about her work and experiences as a finalist on the show.

I tweeted about the event several times during the week. On Saturday, I re-checked the website a couple of hours before the live event to confirm the address and learned an RSVP was now required. Calling the KCAC, they said the event was overbooked and no more RSVPs were being accepted. Hanging up disappointed, I got on Tweetdeck and set up a search on @PeregrineHonig and #KCAC to track the commentary via social media. Checking in during the event, I was, however, surprised to see no one was live tweeting. Disappointment #2.

When they told me I couldn’t attend, it never occurred to me to tell the person on the phone I planned to create social media content (i.e., live tweet and blog about the presentation), providing additional exposure for the artist, the event, and KCAC. I’d already done one blog post about “Work of Art,” on the TalentCulture blog. Yet even if I had told them of my live tweeting and social media content plans, what was there to make them believe me (especially over the phone) or to prove my intentions? If you’re part of the official press, you have a press card or other documentation to back up your qualifications. With these you can gain access even to overbooked art studio events.

Here's the question: Is there something equivalent to a press pass for those of us "reporting" content via social media?

If there is, where do you get it? And if there isn’t, it sure seems as if there should be.

I’m not looking for special treatment, but a live event social media specialist (translation - somebody who is going to live tweet and blog) not getting access to an event has a bigger negative impact than if most people who attended Saturday night and didn’t share their perspectives via social media had been sitting at home. – Mike Brown

When it comes to conferences, high impact presentations, and live event social media content, The Brainzooming Group is expert at shaping the right strategy and implementation to create unique attendee experiences before, during, and after an event. Email us at brainzooming@gmail.com or call 816-509-5320 to learn how we can do the same for your event!